About Alexandre
French
Native or bilingual
English
Fluent
Portuguese
Conversational
Spanish
Fluent
Experience
- EridanisShowcase Site RedesignMay 2025 - June 2025 (1 month)On behalf of Eridanis, I carried out the complete redesign of their showcase site (UX/UI + WordPress development with Elementor) with the aim of highlighting their expertise in hypervision and support for local authorities.My main contributions:• Artistic direction of the new site: information hierarchy, visual identity, UI animations.• UX design of key pages: homepage, solution page (Ouranos), case studies, about, contact.• Integration of interactive elements: flip cards, bento design, dynamic filters, animated sticky window.• SEO optimizations: tags, titles, meta descriptions, Hn hierarchy, responsive compatibility.• Creation of a duplicable system for case studies (REX) with thematic filters.• Client coordination & consulting: pedagogy, content structuring, internal linking, sitemap.• Integration of a mapping plugin (MapGéo) to visualize client territories.
- L'Atelier d'ArmelleDigital Marketing ConsultantRETAIL (SMALL BUSINESS)July 2024 - August 2024 (1 month)Le Mans, France- Strategic audit: analysis of existing online presence and identification of areas for improvement to generate more visits and sales- Website optimization: improvement of structure, content, and design to reflect the brand's identity and enhance user experience- Communication strategy: development of a strategy to maximize social media engagement, with recommendations tailored to the brand's universe- Training and support: awareness of digital best practices for independent management of marketing tools
- Keriko StudioArtistic Director & Web DesignerE-COMMERCEApril 2024 - Today (2 years and 3 months)Bruxelles, Belgium- Complete creation of the Keriko Studio website, including an online store for selling artisanal products and a booking system for leatherworking workshops, via WordPress and Elementor- Development of a coherent visual identity, incorporating an elegant and modern design, in line with the brand's artisanal and high-end values- Implementation of advanced technical solutions (WooCommerce, Amelia Booking, etc.) to optimize sales and booking management- User experience (UX/UI) and SEO optimization to increase online visibility- Design of a best practices guide to facilitate client autonomy in managing their website and associated tools- Strategic support on defining the graphic charter, digital strategy, and communication materials.
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Education
- Grande École ProgramEM Strasbourg2019
- DUT - Business and Administration ManagementIUT Sénart2015