Freelancer profile translated to English.
Back to original languageAbout Alexandre
Internal/external brand strategy and communication consultant, I support companies in clarifying their identity, messages, and culture.
Available in Marseille, Paris, and Nice, I work on positioning, tone of voice, narratives, and the structuring of internal communications to help organizations gain coherence, impact, and alignment.
French
Native or bilingual
English
Fluent
Can work on-site
Marseille (up to 50km), Paris (up to 20km), Nice (up to 20km)
Experience
- PRO BTP GroupCommunity ManagerBANKING AND INSURANCESeptember 2022 - September 2023 (1 year)Nice, FranceManagement of the internal communication strategy on digital channels: SharePoint, newsletters, visual materials. Creation of graphic and video content in compliance with the brand guidelines. Performance monitoring through analysis reports and adjustment of campaigns accordingly. Implementation of internal digital training to familiarize teams with collaborative tools.
- Association DIVA-Le HublotCommunications OfficerCULTURESeptember 2021 - August 2022 (11 months)Nice, FranceDeployment of a content strategy on social networks (Facebook, Instagram) with increased organic reach. Creation of visuals and writing of targeted editorial content. Contribution to the coordination of cultural and artistic events: logistics, pre- and post-event communication.
- Association DIVA-Le HublotWeb Communication InternJanuary 2021 - March 2021 (2 months)Support in social media management: scheduling, engagement, and competitive analysis. Creation of graphic materials for the promotion of local cultural activities. Logistical support for occasional event projects.
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Education
- Master en Marketing & CommunicationEuropean Communication School2023Master en Marketing & Communication
- Licence Information & CommunicationFaculté des Lettres, Arts et Sciences Humaines de Nice2021Licence Information & Communication