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Alexandre L.AL

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About Alexandre

Expert Customer Success | Structuring & Performance of CS Teams

13+ years in business management, 6 in Customer Success (Contentsquare, TikTok, Start-up)

My services:
• Diagnosis: identify the causes of churn/dissatisfaction
• (Re)structuring: recruit, onboard, create structured playbooks
• Alignment: create a framework to secure value
• Performance: implementation of OKRs, reporting, coaching

Expertise in Retail, Luxury, Adtech, SaaS
Open to all sectors

Availability: Projects, full-time or part-time.
Available for audits, consulting, interim Head of CS / CS Manager
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Fluent

Can work on-site
Paris (up to 10km)

Experience

  • Tiktok
    Lead CSM
    SOCIAL NETWORKS
    September 2024 - Today (1 year and 9 months)
    Paris, France
    Context: Responsible for developing the Luxury / Fashion vertical for a portfolio of clients (LVMH, Kering, Chanel, Richemont, and independents) with a team of 6 CSMs

    Actions:
    • Management of a team of 6 Client Solutions Managers (CSMs): recruitment, onboarding, coaching, performance management
    • Implementation of new processes to scale clients and strengthen collaboration within the team and cross-functionally (product, sales, measurement)
    • Identification of expansion opportunities (upsell/cross-sell) based on needs analysis
    • Design of retention strategies tailored to the Luxury segment
    • Implementation of a new reporting system to drive activity and facilitate the resolution of blocking points
    Customer Success Management Team Leadership Cross-functional Team Leadership Social Media Revenue Growth
  • Contentsquare
    Strategic Customer Success Manager
    SOFTWARE PUBLISHING
    January 2023 - September 2024 (1 year and 8 months)
    Paris, France
    Context: Management of a portfolio of strategic SaaS clients in the Retail and Energy verticals. Contract renewal (churn reduction), account expansion (upsell / cross-sell), product adoption development

    Action:
    • Complete management of the SaaS lifecycle: onboarding, adoption, QBR (Quarterly Business Reviews), expansion
    • Data-driven analysis of key client metrics: usage, engagement, health score
    • Proactive identification of churn risks and expansion opportunities (upsell/cross-sell)
    • Cross-functional coordination with Product, Support, and Sales teams to maximize delivered value
    • Implementation of new processes and playbooks to increase productivity
    Onboarding Customer Success Management Churn Reduction Software as a Service (SaaS) Solution Selling
  • Cocolabs
    Customer Success Lead
    SOFTWARE PUBLISHING
    January 2021 - December 2022 (1 year and 11 months)
    Paris, France
    Context: Start-up distributing a SaaS Marketplace solution, scaling from SMB to Key Accounts

    Actions
    • Creation of the post-sales team from scratch: structuring, recruitment, processes, tools
    • Implementation of the Customer Success journey: success plans, account health measurement frameworks, Business Reviews
    • Optimization of internal processes to improve customer satisfaction and ensure retention
    • Coordination with Product and Sales teams to align the roadmap and sales methods with client needs
    Software as a Service (SaaS) Customer Success Management Start-up Client Onboarding Account Management

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Education

  • MS Marketing & Communication
    ESCP Europe / ESCP-EAP
    2012
  • Master of Science in Management - Specialization in Marketing
    Université Paris Dauphine
    2011

Skill set

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