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Alexandre JuvinAJ

Alexandre Juvin

Strategy, product development and M&A consulting

€835/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Alexandre

I am a 35-year-old entrepreneur and consultant in strategy/finance.
I created from scratch a brand of organic sauces made in France, sold notably at Monoprix and La Grande Epicerie de Paris.
I also worked for 7 years in consulting, first after graduating from ESSEC in strategy at KEA & Partners, then in finance/M&A in my own structure.
I also took a detour through the world of pharmacy and their groups, as an employee and then as a consultant.
I have a very good understanding of the food, distribution, pharmacy, and corporate finance/M&A sectors.
  • French

    Native or bilingual

  • English

    Native or bilingual

  • German

    Conversational

  • Spanish

    Basic

Can work on-site
Paris (up to 50km)

Experience

  • Sauces Papillon (SAS Papillon Foods)
    CEO and Co-founder
    HEALTH AND WELLNESS
    January 2021 - December 2024 (4 years)
    Paris, France
    Co-founder and CEO (Sauces Papillon):

    Sauces Papillon is a brand of fresh, seasonal sauces that revolutionizes the sauce offering for taste, consumer health, and the environment. The ingredients are organic, mainly from France and otherwise from Italy, with no additives/flavorings/preservatives/ultra-processed components. Gentle processing methods allow for better preservation of taste and nutrients, notably by eliminating any heat treatment for preservation. My role in the company was as follows:

    Financing (€200K):
    Fundraising from private investors, industry Business Angels, and bank loans

    Strategy:
    Pricing (recipe orientation according to price objective), choice of distribution channels, creation and updating of the business plan

    Development of all products (19 sauces commercialized):
    Recipe development in the kitchen. Validation tests of shelf life in the lab. Determination of target cost price at small and large scale. Development of manufacturing processes according to production volumes. We are recognized by the Collège Culinaire de France, hold the JEI status, the Goûm label, were featured on the radio show On Va Déguster, and won the Ecotrophelia and Kisskissbankbank x Naturalia competitions.

    Sales Management:
    Prospecting, customer relationship management. Our products were listed at La Grande Epicerie de Paris, at Monoprix, directly listed at some Biocoop and Super U stores, in independent grocery stores (including groups like La Récolte, Les Saisonniers), and in our online store on the PourdeBon marketplace.

    Recruitment & Management:
    Recruitment of an apprentice chef and 3 agricultural engineer interns + freelancers for product manufacturing

    Purchasing:
    Sourcing Manager
    Business plan Finance d'entreprise Stratégie d'entreprise Investissement Private Equity
  • SAS Pécuchet Corp
    Founder and Consultant
    January 2021 - Today (5 years and 5 months)
    Paris, France
    Freelance consultant for general management consulting assignments, both spontaneous and long-term, in the following areas of expertise: agri-food product development / pharmacy / distribution / financing & M&A. Some examples of assignments:

    Development of 2 sauce recipes
    For a grocery store and take-out restaurant chain. I created 2 sauce recipes for vegetarian bowls.

    Financing strategy for pharmacy acquisitions(6 months):
    For a major group of pharmacies (500 pharmacies, €3M average annual turnover per pharmacy). I produced recommendations on the financial support strategy for pharmacy acquisitions to become or remain members of the group. My proposal covered the following points: type of financial instrument, interest rate, amount allocated per pharmacy, type of pharmacy to acquire, methodology for analyzing pharmacies to acquire.

    Complete portfolio review– Arpilabe (6 months):
    I conducted a review of the entire asset portfolio (50 pharmacies). This review included the solvency of the pharmacies under management, a summary of the overall operating income, and the presentation of a consolidated P&L view to investors.

    Creation of a bond investment fund(Offipartners) for ELSIE Group (18 months):
    I co-created a fund to invest in convertible bonds for pharmacy acquisitions so that they remain within or join the group. I developed the investment thesis and raised €13M in equity and €10M in mezzanine debt from banks. I also analyzed all initial pharmacy acquisition files before advising on the hiring of an investment director to handle it full-time given the workload.
  • Arpilabe
    Chief of Staff to the President
    June 2017 - December 2020 (3 years and 6 months)
    Paris, France
    Chief of Staff
    Arpilabe is a network that supports pharmacy acquisitions by bringing together pharmacies, owners, and financing. Arpilabe currently supports around a hundred pharmacies in France with a total turnover of €450 million and €400 million raised from banking, institutional, and private partners. My responsibilities were as follows:

    Formalization of Arpilabe's strategy and financing:
    Fundraising from private and institutional investors (53 mid-cap funds met) to finance Arpilabe's development
    Pharmacy acquisitions (9 months):

    Pharmacy acquisition operations as an investor:
    Identification of pharmacies, analysis of files, negotiation with sellers, management of the drafting of sale documents.

    Development of a medical equipment store concept:
    Opening of 2 stores with a clear concept complementary to the group's pharmacies and geographically adjacent. Drafting of forecasts, store layout, product selection, team recruitment. Average turnover of €500K. Model subsequently deployed.

    Digitalized management of pharmacy schedules:
    Selection of a tool, negotiation of prices, and implementation in the group's pharmacies. This tool allows for formalizing and streamlining communication between staff and management regarding work schedules, paid leave, absences, lateness, and sick days.

    7/7 opening of eligible pharmacies:
    Discussion with the Order of Pharmacists, estimation of potential

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Education

  • Techniques de fabrication alimentaire
    CFPPA de Lozère
    Techniques de fabrication alimentaire
  • CAP Pâtisserie
    Youschool
    2019
    CAP Pâtisserie

Skill set

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