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Alexandre DuhemAD

Alexandre Duhem

Digital Analyst / Data Analyst

€675/day
Lille, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Alexandre

Hello,

After more than 5 years with a French e-commerce company, I am looking for a new challenge as a freelancer.

I managed a team of 6 people (data/digital analysts) whose mission is to collect and leverage data around the customer experience.

I want to work on data projects that impact decision-making, as part of a team - and I am comfortable in an international context (fluent in English).

I have worked on numerous projects: implementing Adobe on a React site, upgrading tracking on an application, monitoring the launch of a new checkout process, dashboarding on Power BI to better track certain strategic activities, cross-platform analyses of purchasing behaviors, etc.
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Spanish

    Basic

Can work on-site
Lille (up to 50km)

Experience

  • La Redoute
    CX Analytics Manager
    February 2023 - Today (3 years and 4 months)
    Lille, France
    • Managed a team of 6 people (Data/Digital Analyst, QA) for the Analytics scope related to customer experience (customer journey on the website, app, customer relations).
    • Developed the team's Analytics skills to pursue higher value-added projects.
    • Supported the implementation of the OKR method (prioritization and tracking of objective achievement) at a departmental level.
    • **Skills**: Management, Communication, Adobe Analytics, Adobe Launch, Power BI, Google Big Query, JS.
  • La Redoute
    Lead Data Management
    January 2019 - January 2023 (4 years and 1 month)
    Lille, France
    • Responsible for the quality of visitor data collected from the website or application (~20 million unique visitors/month) on a previously poor-quality system (transition to a new TMS, implementation of automated tests, overhaul of the tracking plan, etc.).
    • In charge of understanding the data needs of business teams and the technical implementation + analysis of this new data.
    • Implemented a set of dashboards for data monitoring on Power BI (with GBQ).
    • Worked in an agile organization (Confluence, Jira, etc.).
    • **Skills**: Adobe Analytics, Adobe Launch, Power BI, Google Big Query, JS.

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Education

  • Engineering School
    Iteem
    2017

Certifications

Skill set (9)

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