About Alexandre
French
Native or bilingual
English
Fluent
German
Conversational
Experience
- BNP Paribas Personal FinanceSenior UX/UI DesignBANKING AND INSURANCEJanuary 2022 - February 2024 (2 years and 2 months)Paris, FranceAt BNPP PF, I worked on:the redesign of the partner onboarding website, the digitalization of B2C insurance journeys (5 projects), the creation of B2B2C journeys for housing (3 projects), and a project related to the circular economy. Finally, I also contributed to UX pole initiatives such as participating in the improvement of the design system and UX processes.Summary of tasks performed during the period:- Writing briefs and understanding project documentation.- Series of interviews with end-users to understand needs- Conducting competitive benchmarks- Analysis of existing journeys and double listening with customer service- Creation and validation of personas with teams and realization of user journeys- Setting up UX workshops within a design thinking approach: ideation workshops to generate ideas/features, prioritization, then definition of a story map to identify the MVP and a target version- Creation of wireframes in co-creation workshops, followed by the creation and validation of graphic mockups and interactive prototypes- User testing with different panels of testers and end-users
- mc2iSenior Consultant: UX/UI DesignerDIGITAL AND ITSeptember 2017 - September 2021 (4 years)Paris, FranceAs an AMAO consultant acting as an UX/UI Designer, I carried out various missions:Client: State Financial IT Agency
- Creation of web interfaces for the "Chorus PRO" community website (invoicing management tool between public administrations and their suppliers)
- Development of best practices for implementing a graphic charter
- Implementation and application of modifications to improve website accessibility
Client: National Centre for Cinema and the Moving Image- UX audit of the website
- Facilitation of UX workshops with business units
- Management of the user journey for the tool
- User support
- Creation of user guides, web interfaces, motion design videos, and communication materials
Client: Ministry of National Education and Youth- Creation of digitized user guides and motion design tutorial videos
Client: Organizing Committee for the Olympic and Paralympic GamesImplementation of the French Olympic and Paralympic Team website and management of the Paris2024.org website RUN- Agile management of the French Olympic/Paralympic Team website
- Co-creation of mockups for the French Olympic/Paralympic Team website (in collaboration with the COJOP's designated agency)
- Creation of Olympic and Paralympic athlete profiles
- Continuous improvement of the Paris2024.org website: monthly graphic redesign of the "Home" pages, website accessibility, integration of pages via WordPress
- mc2iExperienced Consultant: UX/UI Designer / Project ManagerDIGITAL AND ITNovember 2018 - December 2019 (1 year and 2 months)Client: Total Marketing FranceAs part of the redesign of the B2B pages on the Total.fr website:
- Conducted interviews with B2B stakeholders to explain the approach, understand needs
- Set up UX workshops within a design thinking approach: Personas, ideation phase, prioritization of ideas, and creation of a story map to establish an MVP and a target journey
- Set up co-creation workshops with B2B stakeholders, created wireframes and then graphic mockups
- Developed the relational marketing program and optimized the Total.fr website
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Education
- MSc Information Systems ManagementGrenoble Ecole de Management2017
- Bachelor: Web ProfessionsEcole Européenne des Métiers de l'Internet2015
Certifications
- The Fundamentals of Digital MarketingGoogle2017
- App Design - UX, UI and Design ThinkingUdemy2020