Freelancer profile translated to English.
Back to original languageAbout Alexandre
You spend on ads to acquire customers you can't keep.
Most e-commerce brands have an email list that could generate 20-30% of their revenue, without additional media budget. It's not magic, it's structure. Automated flows, segmentation, editorial calendar, converting content: I build your complete system on Klaviyo so your list works for you, long-term.
+3 years of experience in emailing, a dozen e-commerce sectors, and a dual 360° expertise in strategy + creation.
Your email list deserves better, let's talk about it!
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- platex
On Malt
Email DesignerRESTAURANTS AND FOOD SERVICEJune 2025 - June 2025 (1 month)Paris, FranceEnd-to-end creation of 4 prospecting email campaigns tailored to 4 distinct customer segments, including copywriting, email design, and their implementation on the ESP. - Free FreelancingEmail Marketing & CRM SpecialistMarch 2023 - Today (3 years and 5 months)Paris, FranceFreelance in Email Marketing / CRM for over 3 years, I support DTC brands in the end-to-end management of the email channel, with an approach focused on retention, LTV, and profitability, by aligning CRM with acquisition, the website, the offer, and overall funnel performance.- Over 30 clients supported in more than 10 sectors, directly and through agencies- Structuring and managing CRM strategy: mapping, segmentation, roadmap, flows, and campaigns- Design, production, and optimization of emails with a CRO, AOV, and conversion logic- Performance analysis and data-driven recommendations based on behavior, cohorts, and business objectivesSome client references: Imane Harmonie, Maison Théophile LeClerc, RoseBaie, Aimée de Mars, Mellipou, Maison Violet, Woofy Lab, Charlot Paris, Sia Deco, Cible Skin, Primal Supplements, Oh My Jelly, Debongout, Lovaskin, MoskeraEmail mark
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Education
- Design and Visual Communications, GeneralSup de com2021J'ai appris à analyser et concevoir des plans de communication, à les mettre en œuvre opérationnellement, et à créer des supports adaptés. J'ai également développé des compétences pour déployer des stratégies de communication centrées sur l'expérience utilisateur (UX) et pour animer et piloter un service de communication de manière efficace.