Alexandre D.

🔎 Senior consultant in press relations and media communication, I support organizations in developing their media visibility, strengthening their notoriety, and structuring effective PR strategies, both in France and internationally.

With over 10 years of experience, I have held press relations manager/director positions in demanding and competitive environments, particularly within an international fintech active in 10 countries, where I managed the entire PR and reputation strategy, closely linked to growth, authority, and credibility objectives.

🎯 My goal: to permanently position my clients in relevant media, generate qualitative press coverage, establish legitimate speaking opportunities, and create long-term value for their image.

✅ My key expertise in press relations:

Media relations strategy: defining key messages, identifying editorial angles, planning key moments.

Media outreach & journalist pitching: daily relations with national, regional, and specialized press.

PR writing: press releases, press kits, opinion pieces, interviews, talking points.

Development and management of press lists: building, qualifying, and nurturing journalist databases.

Public speaking and media coaching: media training, spokesperson preparation, interviews.

Media monitoring and reporting: tracking press coverage, qualitative and quantitative analysis of coverage.

International press relations: multi-country coordination, multilingual content (French / English / Spanish).

As a former journalist, I have a deep understanding of how newsrooms work, their constraints, and their expectations, which allows me to build strong, lasting, and trust-based media relations.