About Alexandre
- Understand and analyze the issues of your users
- Create and define a short and medium term roadmap
- Implement iterative processes allowing greater agility
- Conduct interviews to identify the main problems your users encounter
- Define and conduct "usability" tests
- Identify and prioritize your main KPIs
- Analyze your results through high value-added tools (Mixpanel / Amplitude)
- Improve your activation, engagement and revenue metrics
- Team player
- Sense of initiative
- Adaptability to context
- Willingness to always learn
- Working in English
English
Fluent
French
Native or bilingual
Experience
- Territoires en transitions
On Malt
CoachMarch 2023 - June 2024 (1 year and 4 months)Paris, France - LukoProduct ManagerBANKING AND INSURANCEJanuary 2022 - July 2022 (6 months)Challenge: Develop and improve acquisition tools and subscription funnels• Take over and develop the apartment search tool (Vision / roadmap / backlog / ceremony)• Studies and interviews to better understand real estate search uses. Usability tests of the tool• Implementation and analysis of AB tests on the subscription funnel independently (Google Optimize) or with dev support
- Alora ArtisanCo-founderENTERTAINMENT AND LEISUREMarch 2020 - December 2020 (9 months)Paris, FranceChallenge: Give meaning back to our plates through committed workshops with food artisans (supported by the Astrolabe and Ticket for Change organizations).• Definition of the business plan and projections• Research and meeting of producers and artisans with an eco-responsible approach• Creation of marketing and communication tools to develop the activity (alora-artisan.fr)
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Education
- Bachelor communicationISCPA2010
- Master 2 digital communicationECS2013