Freelancer profile translated to English.

Description

My job is to transform content creation into a massive organic acquisition lever. For 15 years, I have been building audiences: I developed my own media outlets from scratch, generating over a billion views and gathering 2 million cumulative subscribers.

My consulting expertise:

- Organic acquisition audit: Analyze your blocking points and define the action plan to grow without relying on paid advertising.

- Media strategy direction: Design an editorial line capable of capturing attention on current platforms (YouTube, TikTok, LinkedIn, Instagram).

- "Brand Media" Architecture: Structure your own channels to internalize your audience and build a long-term asset.

- Creator Economy Consulting: Optimize your collaborations with creators and secure your influencer marketing investments.

Why work with me?

Unlike theoretical consultants, I practice what I teach daily. I combine a digital performance culture (1.2M TikTok/YouTube subscribers) with the rigor requirements of a management position in a start-up.

My approach is direct: zero bullshit, proven methods, and an ROI-driven vision of content.

Modalities:

My time being limited by my management duties, I rigorously select my missions (C-level support, strategic audit, advisory). If you have an ambitious challenge, let's discuss it.

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km), Lyon (up to 10km)

Alexandre Calvez
Content Creator
January 2011 - Today (15 years and 7 months)
Independent video creator since 2011, I have conceived, produced, and distributed content that has generated over a billion views during my career. After developing a first channel on video games (400,000 subscribers in two years), I started from scratch again to create my current brand, dedicated to product testing and innovation. I currently have 1.2 million subscribers on YouTube and TikTok, 400,000 on Facebook, and 280,000 on Instagram.
Influencer Marketing Social Media Content Creation Audiovisual Production
The Mobile-First Company
Chief Brand Officer
CONSULTING AND AUDITS
July 2025 - Today (1 year and 1 month)
Paris, France
I lead the international communication and image of The Mobile-First Company. My role is to make our B2B applications known to the widest audience by leveraging organic acquisition. On a daily basis, I create content, write, manage social media and events. I also negotiate and coordinate all strategic partnerships with agencies, content creators, and other brands.
Organic Acquisition B2B Marketing Strategy Branding
The Mobile-First Company
Head of Media & Community
SOCIAL NETWORKS
September 2024 - June 2025 (9 months)
I created and launched a media outlet dedicated to entrepreneurship from scratch. I defined the editorial line, implemented production processes, and ensured multi-platform distribution. In less than six months, this media outlet generated nearly 50 million organic views and gathered an engaged community of 70,000 subscribers.
Organic Acquisition Editorial Direction Content Strategy