About Alexandra
English
Fluent
Spanish
Fluent
French
Native or bilingual
Italian
Basic
Experience
- NAE MARKETINGFounder & Business DeveloperCONSULTING AND AUDITSMarch 2020 - Today (6 years and 3 months)Paris, FranceI support startups and SMEs in their commercial development:
- Identification of markets and detection of transformation opportunities
- Definition and deployment of a commercial strategy
- Prospecting and lead generation
- Development of content marketing and sales support tools
- CRM management and construction of BtoB client portfolio
- Conducting client meetings, field tours
- Customer relationship, identification of needs, negotiation and drafting of quotes
- Writing public calls for tenders
CLIENTS:🎬🎥 Claprod ............ www.cla-prod.com🌿🐼 Panda Tea ........ www.pandatea.com🌿☕ NüMorning ....... www.numorning.com🔧⚙️ Les Clés du Bricolage📗🌳 Gravures Sauvages - THE FRENCH VIKINGSBusiness DeveloperARTS AND CRAFTSOctober 2019 - January 2020 (3 months)Paris, FranceConcrete furniture manufacturing workshop Made in France
- Identification of markets and detection of transformation opportunities
- Deployment of a commercial strategy and tools for tracking commercial activity
- Cold prospecting (mail, telephone, social networks, samples)
- Making appointments and visiting the Workshop
- Implementation and management of a CRM and construction of a BtoB client portfolio
- Customer relationship, identification of needs, negotiation and drafting of commercial proposals
https://thefrenchvikings.com/ - MAYENCECommercial ManagerARTS AND CRAFTSSeptember 2016 - October 2019 (3 years and 2 months)Levallois-Perret, FranceAgency specialized in the design, conception and manufacture of furniture, merchandising supports, POS, stand
- Cold prospecting and creation of a BtoB client portfolio
- Analysis of customer needs and functional and technical recommendations
- Preparation of quotes and commercial offers, negotiation
- Operational management of projects according to different distribution channels: supermarkets, selective networks, department stores, pharmacies...
- Artistic and technical coordination, monitoring of graphic creation, production management, quality control
- Project management and internal and external stakeholders: design office, graphic studio, manufacturers, decorators, logistics providers...
- Respect of budgets and deadlines
CLIENTS: Aprium Pharmacies, By Terry, Clarins, Colgate, Coty, Dior, Givenchy, La Maison du Chocolat, Legrand, Merci Handy, Panda Tea, Pharmedicom, Rituals, Scentys, Sephorahttp://www.mayence.com/
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Education
- Master 2 communication & MarketingUniversity of Bordeaux2014* Stratégie de communication : interne, externe, événementielle, de crise * Marketing générationnel et étude des profils consommateurs juniors et seniors * 1 an de stage