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Alexandra MullerAM

Alexandra Muller

Social Media Manager & Brand Designer (Food & Well

€400/day
Soorts-Hossegor, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Alexandra

Expert in digital communication strategy, brand identity, food and well-being consulting for ethical and committed companies and brands. Nomadic, flexible, and adaptable to the specific challenges of each company, I offer benevolent and personalized support.

#1 BRAND DESIGN

Creation of personalized visual identity for companies and brands: I create and ensure the production of original content to highlight the brand and its products. I create personalized and targeted recipes, ensuring photo shoots and staging. I am a Food consultant for several brands. Expert in natural food and beauty.

#2 COMMUNITY MANAGEMENT

I take charge of the entire global social media communication strategy through a comprehensive and personalized offering. I create targeted and adapted visual and editorial content for the company. I manage publication schedules. I carry out support and consulting missions. I think about the best influence strategy for the company. I conduct trend monitoring on globalized trends.

#3 CORPORATE TRAINING

I provide training on using digital tools on Instagram and Facebook, photography, and the necessary codes to master the company's digital communication autonomously.

#4 PEDAGOGICAL TRAINING

I lead a module on editorial strategy and one on influence strategy, and I have been giving professional conferences for Sup de Pub (INSEEC group) for 4 years.

#5 WELLNESS CONSULTING

Founder of @BALANCELAB.CO, I offer personalized and holistic support towards a healthy, radiant, and sustainable lifestyle with well-being tips, plant-based recipes, and vitality knowledge tools. I collaborate with certified therapists. I offer product affiliations for well-being brands.
  • English

    Conversational

  • Spanish

    Conversational

  • French

    Native or bilingual

Can work on-site
Soorts-Hossegor (up to 50km), Bordeaux (up to 100km)

Experience

  • WELOVERAW
    CULINARY PHOTOGRAPHER
    E-COMMERCE
    June 2019 - Today (7 years)
    Le Verdon-sur-Mer, France
    I offer personalized and holistic online support towards a healthy, radiant, and sustainable lifestyle with well-being tips, plant-based recipes, and vitality knowledge tools. I collaborate with certified therapists. I offer product affiliations for well-being brands.
    PHOTOGRAPHY CONTENT CREATION
  • Sup de pub
    SOCIAL MEDIA TRAINER / INSTAGRAM TRAINER
    EDUCATION AND E-LEARNING
    January 2020 - February 2020 (1 month)
    Bordeaux, France
    INSTAGRAM WORKSHOP - Master 1 Students
    Apply storytelling methods to social communication.
    Discover narrative forms and mechanics for brands.
    Develop with students illustrated micro-stories that can feed an editorial line.
    Provide tools to understand the creation and dissemination of social publications on Instagram.
    Communication Strategy Social Media Training Storytelling
  • Columbus Café & Co
    SOCIAL MEDIA TRAINING
    RESTAURANTS AND FOOD SERVICE
    January 2018 - Today (8 years and 5 months)
    Paris, France
    Training for franchisees:
    - Community management
    - Content creation
    - How to recognize good bread?
    - How to improve our bread range?
    Training

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Education

  • Master of Marketing and Innovation
    IAE Toulouse
    2012
  • Bakery Vocational Certificate
    EBP Paris
    2015

Skill set

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