Freelancer profile translated to English.
Back to original languageAbout Alexandra
Hi!
Freelancing for 5 years, I created my own structure to join exciting and disruptive projects and be a true player in their development!
Looking for a creative, versatile, passionate person with a strong team spirit and a great ability to adapt?
I am the person you need and am very enthusiastic about joining your team!
I help companies improve their customer experience and user journeys through a user-centered approach.
I help you optimize your customer relationship management tools (CRM and CSM) and your touchpoints, as well as measure and optimize your customer satisfaction.
I am very enthusiastic about joining agile and collaborative teams that strive to leave a useful and positive mark!
I have a particular appetite for the public and associative sectors, and for innovative technological projects.
Looking forward to working with you!
French
Native or bilingual
English
Fluent
Spanish
Basic
Can work on-site
Paris (up to 50km), Marseille (up to 20km)
Experience
- BetaGouv - DINUMDeployment ManagerPUBLIC SECTORJanuary 2022 - December 2024 (2 years and 11 months)Paris, FranceAssisted in the creation of the Data.Subvention solution and its deployment to public officials.Data.Subvention is a digital solution consisting of an API and a consultation interface that gathers information on associations and their grants and shares it with public officials.It is developed within the beta.gouv program as a State start-up using the lean start-up methodology.✔️ Definition of brand identities: positioning, value proposition, graphic and editorial guidelines✔️ B2B Marketing and growth hacking: design and implementation of AARRR funnels, social media and website management, content strategy and writing, newsletters and mailing automation, partnership development✔️ Product research: design and execution of interviews, workshops, and user testing, needs reporting and prioritization of new features✔️ Deployment and change management: design and facilitation of in-person, hybrid, and webinar training and demonstrations✔️ Customer Success Management: customer monitoring and support (Crisp tool), community creation and management
- Stork MarketingCustomer Success ManagerSOCIAL NETWORKSMay 2021 - July 2021 (3 months)Paris, FranceManaged customer support for a media buying agency:✔️ Chat and CSM tool client monitoring✔️ Internal project monitoring (copywriter relations)
- PysaeMarketing ManagerSOFTWARE PUBLISHINGFebruary 2021 - January 2022 (11 months)Managed and implemented the Marketing department of a SaaS start-up✔️ Definition of brand identities: positioning, value proposition, lexical fields, and language elements✔️ Content Strategy: content creation, planning, and editorial charter✔️ Network Strategy: community management, posts, and traffic generation✔️ Acquisition and Conversion: newsletters, automation, on-site campaigns (CTAs, displays, and banners)✔️ Management: OKRs and AARR method
Reviews
Yasmine
Intrapreneure - Data Subvention
Reviewed on 1/26/2026
Alexandra worked at Data.Subvention for over two years: she knows how to transform complex business needs into concrete solutions, unite diverse stakeholders, and advance projects with method, rigor, and a sense of reality. Her thoroughness, listening skills, and attention to user practices have greatly contributed to the impact of the projects led.
I recommend Alexandra for contexts requiring vision, reliability, and execution capability. She is a committed and results-oriented professional.
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Account deleted
Reviewed on 7/1/2021
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Education
- Master - Grande École ProgramKedge Business School2017