Freelancer profile translated to English.

Description

Digital marketing & e-commerce consultant with over 18 years of experience, I help B2C and B2B companies improve their search engine ranking (SEO), optimize their Google Ads & Meta Ads campaigns, and increase their online sales.

My main areas of expertise

SEO & Natural Referencing

Complete audit: technical, content, internal linking
E-commerce SEO strategy (Shopify, Prestashop, WordPress)
Optimized content creation & action plan

SEA: Google Ads & Meta Ads

Campaign management & optimization (Search, Shopping, Display, YouTube)
Meta advertising (Facebook, Instagram): strategy, targeting, A/B testing
ROAS and cost of acquisition management

E-commerce & Conversion

Shopify, Prestashop, WooCommerce site creation/redesign
UX, CRO & customer journey optimization
Conversion tracking and full funnel analysis

Tracking & Analysis

GTM, GA4, Meta Pixel, server-side tracking setup
Reliable conversion measurement & performance analysis

Part-time CMO / Digital Strategy

Acquisition structuring
Marketing team coaching
360 audit & growth plan

Objective:generate qualified traffic, more conversions, and reliable data tracking.

Need an SEO audit, a Google Ads setup, or a complete acquisition plan?

Contact me.

Industry field of expertise

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 10km), Bussy-Saint-Georges (up to 10km)

Digiwedia
Marketing & Digital Strategy Consultant | SEA - SEO - SOCIAL ADS
E-COMMERCE
April 2023 - Today (3 years and 2 months)
I support solopreneurs, VSEs, SMEs, and brands in their digital strategy to gain visibility, generate qualified leads, and increase their revenue.

Specializing in the following sectors:
• Health & wellness (food supplements, essential oils, etc.)
• Fashion / Jewelry
• Insurance
• Personal services
• Education / Parenting
• Animals
• Real estate

My expertise:
• SEO: content optimization, semantic coconnecting, netlinking, and global strategy to improve your Google ranking.
• SEA / Ads: Google Ads, Meta Ads advertising campaigns to attract qualified leads/revenue and increase your conversions.
• WordPress site creation or redesign: design, technical SEO, and brand identity.
• Deployment of tailor-made strategies for your sector.

Whether it's to develop your organic traffic, generate leads or revenue through Ads campaigns, or improve your website, I'm here to boost your business!
SEO E-commerce Growth Marketing SEO Web Writing Acquisition Strategy
Digiwedia
SEO Writer
PRESS AND MEDIA
January 2011 - Today (15 years and 5 months)
I write and optimize SEO content on high-stakes trust topics, including YMYL: health, insurance, wellness, animals, nutrition, with an E-E-A-T, search intent, and conversion-oriented approach.

I support brands, media, and e-commerce sites in writing and optimizing high-value SEO content.

My approach is not just about "writing articles," but about building useful, structured content designed to precisely meet users' search intent.

I particularly focus on sensitive or high-trust topics, such as health, insurance, wellness, nutrition, animals, and personal finance. These themes fall under the YMYL logic: "Your Money or Your Life," where Google expects a high level of reliability, pedagogy, expertise, and reassurance.

For each piece of content, I pay close attention to:
Clarity of information;
SEO structure;
Search intent;
E-E-A-T;
Reliability of sources;
Editorial tone;
Real added value for the reader;
Internal linking and conversion.

The goal:to produce content that Google likes, but above all, that inspires trust in readers and genuinely helps them make a decision.
Animals Insurance DIY Health Writing SEO Writing
BULLDOZER
Digital Marketing Acquisition & Growth Consultant
E-COMMERCE
June 2023 - Today (3 years)
Helping startups scale through paid acquisition strategies.
Combining in-depth analysis, personalized strategy, precise implementation, and continuous optimization to achieve client objectives!
Google Ads Google Tag Manager Meta Ads Shopify SEO Meta Ads