About Alexandra
Spanish
Native or bilingual
English
Native or bilingual
Experience
- Mik by NalexCo-Founder & Digital MarketingE-COMMERCEOctober 2018 - September 2020 (2 years)Madrid, SpainCo-founder of e-commerce. Management of all marketing activities: design of communication strategy on various online advertising platforms (Social Media, Google Ads, PPC), Email Marketing, Community Management, PR, E-commerce Analysis, CRO, UX, Design and Photography, Wordpress.
- PlaceboProgrammatic Media ManagerINTERNET OF THINGS (IOT)April 2016 - May 2019 (3 years and 2 months)Madrid, SpainDigital strategy. Management and optimization of Real Time Bidding, Programmatic Buying, Display Advertising, Native and Video Campaigns. Execution of campaigns on Social Media and Google Ads.Analysis of data and creation of campaign reports for clients.Creation of training courses in Programmatic Buying and RTB for agencies and clients.
- Triad Retail MediaDigital Sales CoordinatorE-COMMERCEMay 2015 - March 2016 (11 months)City de Londres, United KingdomDesign and creation of strategies to achieve qualified traffic. Optimization and monitoring of digital campaigns.
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Education
- Advertising and Public RelationsEscuela Superior de Relaciones Públicas - UB2009
- Postgraduate in Advertising ManagementECOL - UAB2010
Certifications
- Graphic Design Course (Photoshop, InDesign, Illustrator)Discovery Formación2010
- Adobe Ad Academy Specialist CertificationAdobe Ad Academy2017