Freelancer profile translated to English.
Back to original languageAbout Alexandra
Senior Art Director | Visual Identity | Print & Art Books | Corporate Presentations | Illustration
Looking for an art director who can translate yourbrand universe into strong, high-end visual assets?
With over **15 years of experience in luxury**, I support brands, institutions, and agencies in **designing and producing demanding projects**, from concept to final delivery.
🎯 What I can offer you
- **Strategic art direction**, aligned with your goals
- **Expertise in print**, art books, and corporate materials
- **Mastery of the production chain**: concept → manufacturing
- **Attention to detail**: materials, typography, colors, finishes
🧩 Areas of expertise
- Art direction (brand content, publishing)
- Visual identities (creation or rebranding)
- Art books, catalogs, luxury editions
- Editorial & premium print design
- Presentations (PowerPoint, Keynote)
- Illustration (drawing, collage)
- Production monitoring
🛠️ Types of deliverables
- Complete visual identity (logo, graphic charter)
- High-end books & catalogs
- Print materials (brochures, invitations, press kits)
- Corporate presentations
- Visual universes for campaigns
- Original illustrations
💎 References
Christie’s, Sisley, Veuve Cliquot, Interparfums, Printemps, Dassault, Moët Hennessy, Mercedes, Banque Populaire, Lallier, Lacoste, La Prairie, Aéroports de Paris, Veolia, Total…
✨ My approach
I approach each project as a **meeting between creative vision and technical requirement**.
My role: **to give meaning, structure a strong aesthetic, and ensure an impeccable finish**, down to the smallest production details and the clarity of your strategic materials.
French
Native or bilingual
English
Native or bilingual
Can work on-site
Paris (up to 50km), Paris (up to 100km)
Experience
- BonJoArt Direction / Graphic DesignRESTAURANTS AND FOOD SERVICEApril 2026 - April 2026Paris, FranceComplete graphic design of the menus for the restaurant BonJo, located near Sacré-Cœur. The project starts from the existing identity elements of the restaurant: stripe pattern and colors to create a layout that extends the visual experience to the table. A graphic adaptation work where illustration and editorial design complement each other.
- Christie’sArt Direction / Graphic DesignARTS AND CRAFTSMarch 2026 - April 2026 (1 month)Paris, FranceGraphic design of the catalog for Liliane Fawcett's Murano glass collection, presented for auction at Christie's Paris on May 27, 2026.The mission involved developing several visual proposals for the cover to highlight one of the collection's flagship vases, working particularly on the transparency effects inherent to Murano glass. I then extended this throughout the catalog, creating a universe linked to the cover and this idea of transparency.A sales catalog is much more than an inventory tool: it is an object of seduction with a dual purpose—to convince potential buyers while showcasing the artworks to sellers, who are often very attentive to how their pieces are presented. It plays a central role in building the perceived value of each lot.Working in the auction world also means interacting with rare, sometimes previously unseen or recently recovered artworks—a stimulating environment for any art director sensitive to art and its history.
- Mercedes benzCreation of a Key Visual and Graphic UniverseAUTOMOBILEAugust 2025 - September 2025 (1 month)Paris, FranceCreation of an original key visual around the circus theme for an event. Art direction combining custom illustration, typographic research, and graphic design to build a strong and coherent visual universe.Adaptation of this identity across various print and digital formats (posters, communication materials, web visuals), ensuring graphic consistency and strong visual impact across all touchpoints.
Reviews
Recommendations
IK
FU
+4
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Education
- Master's degree in visual communication - Top of class - Jury's commendation Graduation project focused on the humanitarian association La Maison de Fati. Creation of a project to raise awareness for the association and collect donations.Académie Charpentier2010