About Alexandra
French
Native or bilingual
English
Conversational
Spanish
Basic
Experience
- RMCCommunication ManagerPRESS AND MEDIAJanuary 2021 - November 2024 (3 years and 10 months)Paris 15 Vaugirard, France- Development and implementation of communication campaigns for sporting events including the Football World Cup, Euro 2020, Rugby World Cup, Tour de France...- Responsible for press relations for RMC radio and RMC Sport TV channel (promotion of personalities and events): press releases and kits, organization of interviews, daily contact with journalists and influencers- Creation of content for RMC and RMC Sport social media (videos, visuals), programming of sponsored posts and management of RMC and RMC Sport's internal social media- Establishment of editorial partnerships with regional and special edition magazines during sporting events such as the Tour de France, Euro 2020, broadcast relocations...- Event organization: press conferences, screenings, internal events- Management of a team of three people
- RMC DécouverteCommunication and Press Relations Officer (Internship)PRESS AND MEDIAJanuary 2020 - January 2021 (1 year)Paris 15 Vaugirard, France- Creation and weekly distribution of the channel's communication materials: program bulletin, press releases and kits, writing summaries of each TV program- Responsible for press relations (journalist contacts, managing requests)- Daily management of the channel's social media as well as RMC Story's: written content creation, interview creation and production, video editing- Assistance in organizing premieres (Faites Entrer l'Accusé at Le Grand Rex)- Handling of reports and press reviews
- ZMIROV COMMUNICATIONPress Officer in Lifestyle (Internship)FASHION AND COSMETICSJanuary 2019 - July 2019 (6 months)Paris 02 Bourse, France- Responsible for press relations for Absolut Extrakt, [N.A!], Smartwater, Honest, Compagnie Hôtelière de Bagatelle, WOW- Monitoring and tracking editorial schedules, press follow-ups, supporting press officers in their daily tasks- Participation in the creation of operational tools- Organization and follow-up of journalist and influencer events
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Education
- MBAEFAP Paris2020MBA
- BachelorISG Moda Domani Institute2018Bachelor