Alessandra Teston

💡 Convinced that the best stories are told by passionate entrepreneurs, I offer an approach to brand strategy and communication centered on your professional and pragmatic reality.

📌 My little extra

After 12 years in international communication agencies, serving large companies, I embarked on the entrepreneurial adventure by dedicating myself to my passion project for wine, as well as supporting SMEs in their brand and communication strategy.

This dual role as a professional communicator and entrepreneur allows me to understand the specific needs and constraints of SMEs, without compromising on service quality.

🚀 Let's develop your brand to grow your project.

Whether you are looking for a corporate identity to differentiate yourself from your competitors, are in the process of developing a website, looking for content to share on your social networks, or seeking attention from the press, I help you find your positioning and implement your communication.

Get known and recognized!

💁🏻‍♀️ Some examples of deliverables:

> Brand platform: positioning, vision & mission, baseline.

> Brand personality: attributes and value system.

> Brand Voice: tone and content pillars.

> Communication toolkit: social media profiles, press kit.

📋 My CV at a glance:

> Public Relations Consultant from 2008 to 2020, within international agencies (Ketchum PR and Ogilvy).

> Since 2021, lecturer for the "Brand Positioning" course at IHECS, Institute of Higher Studies in Social Communication (Master 1, Public Relations) and freelance consultant.

> Creator and manager of Mosto, a VSE specializing in unusual Italian wines, active since 2016.