Freelancer profile translated to English.

Description

Packaging Expert | Visual Design & Content Creation - Specializing in Product Descriptions

As a marketing expert and certified AI Manager with a focus on product and packaging design, I offer in-depth expertise in all the areas mentioned above.

I combine profound marketing knowledge with creative design know-how.

My specialization lies in the creation of aesthetically strong packaging and SEO-optimized product texts that directly appeal to target groups and evoke emotions.

As an AI Manager and content expert, I develop tailor-made concepts that combine efficiency with creativity. My USP: With over 8 years of experience, I have a keen sense for trends and aesthetics that make brands and products visible.

Industry field of expertise

Languages

German
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

Selbstständig
AI & Product Marketing Manager
RETAIL (SMALL BUSINESS)
December 2023 - Today (2 years and 6 months)
Düsseldorf, Germany
Marketing expert with a focus on event design & product marketing
I combine profound marketing knowledge with creative design know-how. My specialization lies in the creation of aesthetically strong event flyers and brand marketing that directly appeal to target groups and evoke emotions.
As an AI Manager and content expert, I develop tailor-made concepts that combine efficiency with creativity. My USP: a keen sense for trends and aesthetics that make brands and events visible.
AI Artificial Intelligence Event Marketing Branding
Fressnapf Tiernahrungs GmbH
Brand & Packaging Manager
RETAIL (LARGE RETAILERS)
April 2019 - September 2025 (6 years and 5 months)
Krefeld, Germany
Brand and packaging expert.
Responsible for product development and packaging from idea to launch, including selection and management of international suppliers
Development of innovative packaging solutions (content & design) considering costs, sustainability, and brand impact
Development and implementation of brand strategies for several pet food product lines, including packaging design and brand storytelling
Brand Management Product Management Packaging Design Packaging Design