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Aleksander D.AD

Aleksander D.

Data Analyst ++ Project Lead AI Business & MarTech

€800/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Aleksander

Hybrid Profile: Business Expertise + AI/Data + Strategy

Analytical decision-maker and hands-on Data Analyst, I orchestrate business-tech collaboration to generate concrete business impact. With over 50 Data/AI projects, I map workflows to identify automation opportunities and improve: ROI, decision-making speed, reduction of repetitive tasks, scalability, and cost optimization. My approach combines strategic vision, operational consulting, field piloting, change management, and analytical tool creation.

AI Automation & Strategy
Mapping and prioritization of generative AI and ML use cases. Stakeholder alignment, AI project leadership, workflow orchestration and optimization. Frameworks: business AI roadmap, operational friction mapping (data–reporting–analytics–human–agent).

Digital Marketing & Sales
End-to-end orchestration and data-driven hyper-personalization. Value measurement, cost reduction, performance campaigns. Augmented agent (sales/contact center), unified customer data, Acquisition-Sales-Retention funnel optimization, augmented customer experience. Frameworks: Customer Value Management, Cohort analysis, Up/X-sell, Antichurn, recommendation systems. Tools: CRM, CDP, DMP.

Data Analysis & Analytics
Advanced dashboarding, database modeling, code/no-code, business-data team alignment, data quality and governance, augmented analytics (generative AI), dev analytics. Analytical team management. Tools: SQL, BigQuery, Looker Studio, Python, DBT, Automation tools, Traditional & Generative AI/LLM.

Profile
14 years of experience, 5 cultures, 4 languages. Sectors: web services, e-commerce, telecom, insurance, banking, automotive, home automation, luxury. Active development in Data Analytics (ELT, Data Modeling, DBT).
  • Polish

    Native or bilingual

  • French

    Native or bilingual

  • English

    Native or bilingual

  • Russian

    Basic

Can work on-site
Paris (up to 20km)

Experience

  • Maison de luxe française (confidentiel)
    Flash audit of processes & data – Quick wins in automation and roadmap towards data platform
    LUXURY GOODS
    January 2026 - February 2026 (1 month)
    Paris, France
    Context

    A French luxury house manages its data (sales, inventory, clienteling) primarily through Excel. The lack of cloud and automation generates a high manual workload and limits data utilization. Mission carried out with general management, marketing, retail, and supply chain.

    Objectives

    - Flash audit of processes and data flows (supply, retail, e-commerce, clienteling)
    - Automation of quick wins: cloud migration, versioning, sharing, automated analysis tools
    - Development of data scripts and pipelines (GCP)
    - Strategic roadmap towards a scalable data platform

    Approach

    - Rapid diagnosis through 10 interviews (Supply, Purchasing, E-commerce, Retail, Wholesale)
    - Mapping of flows and identification of friction points
    - Coding of automation scripts and data ingestion pipelines
    - Immediate deployment of quick wins
    - Construction of the roadmap towards a centralized data platform (GCP)

    Results

    - Quick wins deployed, immediate operational time savings
    - Data scripts and pipelines in production
    - Cloud migration: versioning, sharing, integration
    - Strategic roadmap validated
    - Alignment between operational teams and management,
    Google Cloud Platform (GCP) Low-code Dashboarding Automation
  • Leader mondial des télécommunications
    Creation of a strategic dashboard for telecommunications market analysis
    TELECOMMUNICATIONS
    October 2025 - Today (10 months)
    Paris, France
    Mission Context
    For a global telecommunications leader undergoing strategic transformation, the implementation of a decision-support infrastructure was essential to support management's vision. The objective: to build a comprehensive analytical dashboard allowing top management to accelerate strategic analysis. This system was to provide an integrated view of business lines and markets, enriched with macroeconomic, sector, and competitive data, combining quantitative and qualitative analyses.

    Role and Responsibilities
    Responsible for the strategic definition and operational implementation of the analytical system, I led the design of a two-level solution:
    • An executive view for strategic decision-making.
    • An advanced analytical view for operational exploration and scenario simulation.

    Approach & Methodology
    • Co-construction workshops with leadership to translate objectives into decision-support needs.
    • Iterative design of visualizations and regular validations with decision-makers.
    • Development of a layered data architecture integrating internal (revenue, customers) and external (macroeconomic, benchmarks) sources.
    • Implementation of a secure and scalable infrastructure on Google Cloud, combining Looker Studio and Power BI based on use cases.
    • Definition of a unified data model ensuring consistency, traceability, and governance.
    • Training of key users to ensure analytical autonomy and sustainable adoption.

    Results
    Creation of a two-level decision-support system, aligned with strategic and operational needs. The organization now benefits from faster, more reliable, and contextualized analysis, reducing reporting times and improving decision quality. A unified strategic database now consolidates internal insights and external market intelligence.
    Data Visualization Operational Management Looker Studio Business Analysis Project Management
  • Grand groupe de télécommunications
    Lead Tech Customer Value Management EMEA
    TELECOMMUNICATIONS
    April 2024 - April 2025 (1 year)
    Paris, France
    Context
    Within an international telecommunications group, I led the deployment of a Customer Value Management (CVM) solution in over 10 countries in Europe and Africa. Faced with the proliferation of processes and tools, silos between IT and business teams, and difficulty in measuring customer impact, the company needed to define a coherent vision linking Data, Tools, and Organization. My mission was to accelerate the implementation of an end-to-end CVM framework by federating technical and business aspects.

    Objectives

    • Map and diagnose the CVM situation in 20 countries
    • Identify and prioritize strategic group and local initiatives
    • Lead a multidisciplinary team of 15 people (business and IT)
    • Ensure alignment with group marketing departments
    • Define and formalize a CVM technical playbook

    Approach & Methodology

    • Structuring a backlog of 40+ prioritized features
    • Facilitating collaborative workshops with marketing and IT teams in 10+ countries
    • Coordinating expert analyses to ensure technological consistency (Data, AI, LLM)
    • Developing a dashboard to visualize and organize 100+ user verbatim
    • Implementing a collaborative documentation space on Teams
    • Building a community of practice with 100+ members
    • Deploying Agile/Scrum methods to support organizational transformation
    • Using modern tools: Klaaxon, Teams, Planner, Looker Studio

    Results

    • Successful launch of several CVM projects in European countries
    • Better alignment between marketing and IT departments (bi-monthly meetings)
    • Significant acceleration of projects through the adoption of agile methodologies
    • Adoption of a common CVM technical playbook for all countries
    • Successful transition to new organizational processes for the team
    Agile Method Team Management Orchestration CRM Program Management

Recommendations

TC
KN
OS
Thibault Chanut and 2 other people have recommended Aleksander

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Education

  • Master of Management
    ESCP Europe
    2010
    Master's in Management, Marketing
  • Management and Marketing, Trade and Marketing, Strategy
    Poznań University of Economics
    2009
    Management and Marketing, Trade and Marketing, Strategy

Certifications

  • Professional Scrum Product Owner™
    Scrum.org

Skill set

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