Albane Grall

Professional photographer specializing in hotel photography, food photography, retail boutique shoots, and product photography (product lifestyle, e-commerce).

Based in Toulouse, I work with hotels, restaurants, boutiques, and brands to create visuals that directly serve their communication: website, Booking, Instagram, Google Business, print catalog, or product page.

I handle the entire process: shooting preparation, framing, natural and artificial light management, styling, photo retouching in Lightroom, and deliver high-resolution, ready-to-use files.

References in France (Toulouse, Nantes) and internationally (Marrakech).

My mission? To develop and manage the multi-channel marketing strategy to strengthen the brand image and improve the commercial performance of 5 dealerships.

Management of the multi-channel marketing strategy for 5 BMW and MINI dealerships: digital screens, press, radio, catalog, social media.

Artistic direction and production of visual and video content, including a MINI Cabrio video that generated over 82,000 views. Creation of more than 30 communication materials per year (graphic design, print, digital), coordination of photo shoots, and video editing for social media and internal projects.

Coordination of the Customer Committee to improve the dealership experience.

This immersion in the premium world of BMW and MINI has forged a visual standard and mastery of brand codes that I now apply in every hotel photography, product shoot, or retail reporting assignment.

+90 materials created (POS displays, packaging, product catalog, videos, digital)

+8 product shoots (Pure Oil, Scrub, Tea...)

Marketing strategy, communication, competitive intelligence, events (online and physical), partnerships

E-commerce website redesign, UX/tree structure audit, +20 mockups created, +10 product descriptions written and optimized, content writing, user journey tracking, development, and technical aspects

Creation and sending of +50 newsletters (+ marketing automation), writing of +25 SEO-optimized articles + 1 complete white paper, +1362% newsletter subscribers (since September 2020)