Freelancer profile translated to English.
Back to original languageAbout Albane
I am Albane, freelancing for a few months after working for 5 years on brand creations or launches within start-ups and then French ready-to-wear brands.
My versatile profile allows me to offer 360° support in creating or launching a brand, by creating a consistent graphic identity across web and print communication media.
Here are the areas in which I can assist you:
🖥️ Webdesign:
- Creation of showcase or e-commerce websites
- Redesign of an existing website
- Mobile Application Prototype
- Newsletters
🎨 Graphic Design:
- Visual identity
- Graphic charter
- Brochure
- Business card
- Flyer
- Banner
- Catalog
- Social media
Feel free to contact me to discuss your project and how I can assist you.
See you soon,
Albane
French
Native or bilingual
English
Conversational
Can work on-site
Bordeaux (up to 30km)
Experience
- Plume ParisCommunication ManagerFASHION AND COSMETICSDecember 2021 - September 2024 (2 years and 9 months)Bordeaux, FranceManaging a team of 4 people, I supervised and coordinated communication activities: strategy and creation of visuals for social media, influence strategy, creation and sending of newsletters, press, and management of photo shoots.Main projects:- Improvement of the communication team's organization: implementation of processes and tools- Improvement of CRM through the creation of automatic email scenarios via the Klaviyo platform: strategy, implementation, and creation of email templates- Event organization: photo shoots, meetings, interviews, client events
- SAAJ ParisWeb & Communication ManagerFASHION AND COSMETICSJuly 2020 - December 2021 (1 year and 5 months)Paris, FranceManaging a team of 4 people, I supervised and coordinated communication activities: print support, strategy and creation of visuals for social media, website updates, newsletter creation and sending, influencer marketing strategy, press, and photo shoot management.Main projects:- Project management for the website redesign to improve UX and conversion in collaboration with a team of developers; I was responsible for all wireframes and mockups.- Improvement of CRM through the creation of automatic email scenarios via the Sendinblue platform: strategy, implementation, and creation of email templates.- Complete redesign of the brand's packaging in terms of formats to adapt to all types of orders and in terms of design to offer a real customer experience.
- DermalogicaGraphic & Web DesignerHEALTH AND WELLNESSSeptember 2017 - August 2019 (2 years)Paris, FranceResponsible for the creation of all the brand's creative assets for the French market.Print side: brochures, catalogs, POS displays, business cards, banners, personalized shipping boxes.Web side: redesign of the B2C website, management of the 2 websites (B2C and B2B) with updates/improvements, newsletters, digital assets (banners, social media posts, etc.).
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Education
- Bachelor in Digital Project Management, specializing in web designEEMI (European School of Internet Professions)2016Ce Bachelor m’a permis d’acquérir les compétences nécessaires pour gérer des projets autour du digital : Webdesign, Intégration front, E-marketing, Gestion de projets, Veille...
- Master in Entrepreneurship and Digital Expertise, specializing in web design and digital creationEEMI (European School of Internet Professions)2019Ce Master m’a donné les clés pour entreprendre et piloter une start-up tout en développant mon expertise métier autour de ma spécialité.
Certifications
- Digital Active Certification - Fundamentals of Digital MarketingGoogle2016