Freelancer profile translated to English.
Back to original languageAbout Alba
Hello, I'm Alba Aranda, Senior Art Director and Graphic Designer.
With over 10 years of experience in prestigious global advertising agencies, I specialize in creating solid visual identities, developing creative campaigns, and designing visual strategies that enhance brand value.
My goal is to help brands communicate their essence authentically and effectively through innovative designs and creative solutions that generate impact. I work closely with each client to understand their needs and transform ideas into memorable visual pieces, always with a strategic approach aligned with their objectives.
If you're looking to strengthen your brand's image with creativity and professionalism, it will be a pleasure to work with you. Let's talk!
⸻
Let me know if you want any adjustments or a different approach. 😊
Spanish
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- LottusseSR. GRAPHIC DESIGNERJune 2024 - Today (2 years)Luxury sector, Footwear & Fashion SR. GRAPHIC DESIGNER• Lead design for email marketing & website updates including homepage, landing pages, and ads.• Created digital ads, landing pages, and email marketing. Seeking creative management or senior design opportunities that involve full scale campaigns, experiential marketing, and digital media.
- OgilvyESAdvertising SR. DIGITAL GRAPHIC DESIGNEROctober 2023 - May 2024 (7 months)• Lead design for email marketing & website updates including homepage, landing pages, and ads.• Designed numerous digital & printed marketing materials, infographics, branded swag, and large-scale trade show graphics.• Designs assets for PR and Visual Merchandising to support new product launches in-store and for global events.• Print, digital, event design, art direction & visual merchandising.
- MASQMAIART DIRECTORApril 2021 - September 2023 (2 years and 5 months)Cosmetics, Luxury & Fashion ART DIRECTOR• Digital ads, art direction, illustration, social media content creation, event design, and presentation design.• Designs assets for PR and Visual Merchandising to support new product launches in-store and for global events.• Print, digital, event design, art direction & visual merchandising.• Worked collaboratively with e-commerce, social media and photography teams to develop art direction and content.• Role included: Art Direction, creative + content strategy, social media content creation, YouTube video production, assisting & directing studio photoshoots
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Education
- Toledo School of Arts and Design2020