About AlaĂŻs
French
Native or bilingual
English
Fluent
Experience
- Epistol DigitalWeb Content WriterPRESS AND MEDIASeptember 2023 - Today (2 years and 9 months)- Writing SEO-optimized blog articles- Writing social media posts (Instagram, LinkedIn, Facebook)- Writing web pages- Writing landing pages- Writing white papers / lead magnets / freebies- SEO Audit- Content strategy implementation
- InsaniamMarketing Content ManagerPRESS AND MEDIASeptember 2022 - May 2023 (8 months)Rennes, France- Writing texts adapted to different web platforms and their specificities.- Optimizing content for natural referencing.- Optimizing content for social media.- Analyzing feedback/statistics and improving content production accordingly.- Implementing best web practices to achieve audience generation goals.
- Agence mRHqHR Content WriterHUMAN RESOURCESSeptember 2021 - August 2022 (11 months)35650 Le Rheu, France- Writing and formatting articles related to human resources for the blog- Participation in the development of the website's referencing- Monitoring HR news- Designing and distributing different types of content (videos, newsletters)
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Education
- Become a Media BuyerImpulsion Academy2024Meta Ads (Facebook & Instagram) Google Ads (Réseau de recherche, Youtube, Performance Max, Display) Google Analytics 4 Google Looker Studio
- MBA Marketing & CommunicationESGCV2023- Définition de la stratégie marketing de l'entreprise - Déploiement de la stratégie marketing - Mise en oeuvre du plan marketing - Management et suivi qualité
Certifications
- Fundamentals of Digital MarketingGoogle Digital Workshops2021
- Inbound MarketingHubSpot2021