Freelancer profile translated to English.
Back to original languageAbout Aladin
I support companies in structuring and managing their commercial growth.
My approach is based on a precise understanding of commercial challenges, mastery of acquisition levers, and optimization of customer journeys to generate qualified pipeline.
With a dual Sales & Growth DNA, I intervene as much in activating commercial levers as in implementing scalable acquisition strategies, integrating automation and AI to enhance operational efficiency and measurable results.
French
Native or bilingual
English
Fluent
Spanish
Conversational
Can work on-site
Paris (up to 50km)
Experience
- DelasourceGrowth & Sales ExecutivePRESS AND MEDIAJune 2024 - May 2025 (11 months)Boulogne-Billancourt, FranceGlobal communication agency (advertising, corporate, events) supporting major clients: Orange, AXA IM, Huawei, Western Union…Objective: structure acquisition and enhance commercial performance.• Deployment of an integrated growth strategy, in direct liaison with the CEO• CRM implementation, pipeline structuring, and lead qualification• Activation of priority commercial levers: multichannel prospecting, nurturing• Optimization of conversion paths and improvement of commercial performance• Operational coordination with creative teams and external service providers
- Le StudGrowthPRIVATE EQUITYDecember 2023 - June 2024 (6 months)Paris, FranceStartup creation studio supporting project leaders in validating their product-market fit and initiating their growth.Management of the acquisition strategy and structuring of the first growth levers for several projects in the launch phase.• Identification, testing, and implementation of initial acquisition channels (SEO, SEA, automated prospecting)• Budget allocation and management of acquisition campaigns according to performance KPIs• Structuring of marketing processes and monitoring reports to optimize learning
- DAYLINDOGrowth & Sales ExecutiveSOFTWARE PUBLISHINGMarch 2022 - December 2023 (1 year and 9 months)Paris, FranceSaaS solution dedicated to digitizing learning paths.Objective: structure lead generation and improve sales efficiency.• Definition and management of a multichannel acquisition strategy (SEA, LinkedIn Ads, email & LinkedIn prospecting)• Advanced Google Ads campaign management (A/B testing, cost analysis, continuous optimization)• CRM implementation and deployment of automation tools to streamline conversion• Training and support for sales teams in multichannel prospecting• Organization and management of webinars to support lead generation
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Education
- Master acquisition numérique : Growth hacking , MarketingRocket School2022Master acquisition numérique : Growth hacking , Marketing
- Licence, Droit, économie, gestionUniversité Paris 1 Panthéon-Sorbonne2018Licence, Droit, économie, gestion