Aissat Yasmine

Passionate about media, I built my career accordingly, first at the TF1 group, in the valorization and marketing of the group's brand licenses.

Subsequently, I joined the M6 group within the advertising agency in 2018. I was responsible for marketing advertising spaces to major advertisers on television and radio. I was therefore able to observe the progressive rise of digital audio over the past few years and see a universe full of opportunities for those who wish to seize it as a powerful lever for communication and growth.

Since the beginning of my consulting activity, I have had, for example, the opportunity to create from scratch a podcast dedicated to rental investment and financial management on behalf of one of the founders of a company in the sector, which saw its incoming leads multiply by 6.

Today, I help entrepreneurs maximize the impact of their podcast to make it a real competitive advantage.

I deeply believe in the unparalleled power of this medium, both intimate and legitimacy-creating, for building a company's social proof.

By choosing an interview format, one considerably accelerates audience growth if one knows who to invite and how to convince them. By drawing on recognized experts in your field, you will naturally benefit from their aura and network.

What I do for my clients:

After discussing your podcast, we will develop together a list of potential guests, your "dream list," likely to take your listenership to the next level.

At any time, you can follow the progress of discussions with each potential guest contacted through a shared project management tool (Trello).