Aida Laabid

Client-facing advisor to government entities on industrial development, FDI attraction and commercial strategy

• • Sports sector – Commercial Strategy: Supported the Saudi Arabian Football Federation in developing its commercial strategy, designing initiatives to uplift top line growth from SAR 178 mn to 1 bn by 2034

• • Industrial transformation & cluster development: Advised the Ministry of Industry on implementing 10 mega-investment opportunities in aerospace manufacturing, leading investor outreach, feasibility assessments, business planning, and regulatory advisory to attract private investment and establish an industrial cluster in Jeddah

• • Tourism sector and FDI Strategy: Mapped 20+ global hospitality investors and developed 11 city-level investment cases for the Tourism Development fund, contributing to a pipeline supporting 15 international hotel projects (2-5 years horizon)

• • Led proposal development autonomously, drafting 15+ commercial and technical bids for various sectors

• • Acted as a primary client-facing workstream lead, managing senior stakeholder interactions and steering deliverables end-to-end

• • Acted as a primary client-facing workstream lead, managing senior stakeholder interactions and steering deliverables end-to-end Led strategy and transformation programs across tourism, transport, logistics, retail, and consumer goods. Managed multi-stakeholder engagements and supported senior leaders in making strategic and operational decisions

• • E-commerce and last-mile logistics transformation: Directed 14 multi-country projects (EU, U.S., Japan) for a global e-commerce leader. Developed market/operational analyses and partnership models, informing strategic choices on delivery network expansion and resulting in new delivery associate contracts and optimized operating models

• • Tourism sector organization: Designed and launched a Product Marketing department for a €4bn hospitality group, defining governance structures, operating model, and OKRs that institutionalized the function across the organization

• • Mega-event readiness: Led the PMO for the French Railways' Olympic Games ticketing readiness program, overseeing cross-functional teams and securing 100% on-time delivery of milestones supporting national ticket retail operations

• • Consumer Goods & Beauty sector: Led a €4m digital transformation for a €50bn cosmetics leader, optimizing product catalog management and accelerating time-to-market by 30%, enhancing global launch efficiency

• • Managed teams of 4–5 consultants, mentoring junior staff and maintaining delivery quality and client trust Supported investment funds and corporates in due diligence and market growth strategies

Supported investment funds and corporates in due diligence and market growth strategies

• • Commercial due diligence: Led commercial due diligence for acquisition targets worth €400m+, assessing competitive positioning, growth potential, and value-creation levers

• • Market entry strategy: Designed a U.S. market-entry strategy for a €40bn global beauty leader, defining pricing, positioning, and go-to market roadmap expected to generate €100m+ incremental revenue over three years

• • Tech and healthcare Innovation: Conducted multi-market research for healthcare and e-signature technology companies, identifying customer pain points and innovation opportunities that shaped new product roadmaps Exposure to strategic and operation