Freelancer profile translated to English.

Description

Senior journalist and content strategist | Editorial direction of video/written Brand Content | Premium multi-sector writing.

After a career as a journalist, I have supported numerous brands in agencies in the design and structuring of their editorial strategy, and the production management of their digital, social media, and video content. In external, internal, BtoB, and social media communication. With one goal: to tell a story, strengthen image, and foster loyalty.

Journalism and writing

For written or audiovisual content, I conduct interviews, portraits, investigations, features, catalogs, guides, corporate website content, social media posts...

Topics: culture, lifestyle, HR, corporate, health, automotive, insurance, banking, telecom, consumer goods...

Editorial strategy

I work on audits, benchmarks, propose content strategies, and design formats for writing (magazines, guides, newsletters, social media, websites...) and for audiovisual (short formats, documentaries, interviews, reports, manifestos, tutorials...)

Brand Content Production Management (video and written)

I recruit and manage production teams (writers, photographers, directors, camera operators, editors...), establish production budgets and schedules, and orchestrate pre-production, production, and post-production.

References

Audi, Audi talents awards, Volkswagen Group France, Cetelem, McDonald’s, La Poste, INA, Bouygues Telecom & Bouygues Telecom Entreprises, AXA, Crédit Lyonnais, Grand Marnier, Agence Biomédecine, Observatoire Sécurité des Foyers Covéa, France Télévision, Gemplus, Kiné Form, Siemens...

Daily press, specialized TV press, artist portraits (written & video), artist communication.

Industry field of expertise

Languages

English
Fluent
Spanish
Conversational
French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 10km), Paris (up to 10km)

Audi talents
Editorial Director, Journalist, Audiovisual Production Manager
CULTURE
January 2007 - May 2021 (14 years and 4 months)
Paris, France
Editorial strategy for the Audi talents awards young creation support program. Editor-in-chief of the various versions of the auditalents.fr website. Writing articles and newsletters. Editorial support for various communication media. Production of documentaries, reports, clips, manifestos, and artist portraits. Audiovisual production management.
Editorial Strategy Video Production Writing Web Writing Production Management
AGENCE LA FUSÉE
Editorial Manager
PRESS AND MEDIA
August 2022 - August 2025 (3 years)
Paris, France
Editorial Manager, interviews, writing internal La Poste newsletters. Design and editor-in-chief of the La Poste HR magazine. Editorial recommendation and design of associated websites. Editorial recommendation, design, investigation, and writing of the Observatory for Home Safety guide (Covea, Verisure, Saretec). Design and production of Data&IA manifesto videos for La Poste Group. Interviews and production management of interview videos, tutorials, and reports for La Poste. Editor-in-chief of web magazine news, investigations, and features for BNPPF, SEO optimized.
Editor-in-Chief Editorial Strategy Writing Audiovisual Copywriting Audiovisual Production
Libre Mullenlowe
Audiovisual Brand Content Production Manager
PRESS AND MEDIA
February 2010 - Today (16 years and 6 months)
Paris, France
Audiovisual brand content production strategy. Editorial direction. Recruitment and management of directors and editors. Establishment of the annual budget. Pre-production, production, post-production tracking. Interviews. Video design/creation. Production tracking. Some clients: Bouygues Télécom, Audi France, Citroën, Agence de la Biomédecine...
Project Management Production Post-production Copywriting Communication Strategy