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Agathe RuellandAR

Agathe Ruelland

Brand designer & Art Director

€350/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Agathe

- Brand designer & Art director -

Shaping sensitive and impactful visual universes

My role is to guide my clients (Polène, Puréality...) in building their brand strategy, establishing a clear and unique positioning by developing a sensitive and coherent graphic identity.

With a unique and poetic vision, my work blends creativity and technicality in a premium positioning (specializing in the design of printed objects and packaging).

Services

- Branding:
Defining brand vision and positioning, Developing expression territories, Clarifying brand DNA, tone, and personality

- Art Direction:
Designing premium visual identities, Developing coherent graphic systems, Art direction for photoshoots (image, narrative, visual coherence), Supervision and overall coherence of brand universes

- Social Media:
Defining editorial vision, Art direction for social media content, Building a coherent and desirable brand image, Strategic and visual support for communications

- Digital:
Designing web design and interfaces, Creating B2B and B2C presentation materials, Photo retouching

- Graphic Application:
Deploying identities across print and digital media, Packaging & Print, Retail signage, Commercial and institutional materials

Let's collaborate

Discover my universe on contrepli.com / contrepli_studio (Instagram)
Contact me to discuss creative projects!

See you soon!

Agathe
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Contre Pli
    Brand Designer & Art Director
    May 2024 - Today (2 years and 1 month)

    Support

    My role is to guide my clients in building their brand strategy, establishing a clear and unique positioning by developing a sensitive and coherent graphic identity.

    Services

    - Branding:
    Defining brand vision and positioning, Developing expression territories, Clarifying brand DNA, tone, and personality

    - Art Direction :
    Designing premium visual identities, Developing coherent graphic systems, Art direction for photoshoots (image, narrative, visual coherence), Supervision and overall coherence of brand universes

    - Social Media :
    Defining editorial vision, Art direction for social media content, Building a coherent and desirable brand image, Strategic and visual support for communications

    - Digital :
    Designing web design and interfaces, Creating B2B and B2C presentation materials, Photo retouching

    - Graphic Application :
    Deploying identities across print and digital media, Packaging & Print, Retail signage, Commercial and institutional materials

    Visible Projects :

    website : contrepli.com
    Instagram : contrepli_studio
    Art Direction Visual Identity Print and Web Graphic Design Branding Photo Retouching
  • Polène,
    360 Graphic Designer
    LUXURY GOODS
    January 2022 - May 2024 (2 years and 4 months)
    Paris, France

    360 Graphic Design

    Print:
    Editorial, lookbook, packaging, window graphics, illustration, stationery

    Digital:
    Press, newsletter, photo and video assets, retouching

    Social Media:
    Social media management and communication plan, visual design, overlays, assets, scheduling

    Services Concerned:
    Image, Public Relations, Branding, Retail and Digital
  • Laurel Parker Book,
    Manufacturing Technician & Assistant Art Director
    ARTS AND CRAFTS
    January 2020 - December 2021 (1 year and 11 months)
    Paris, France

    Graphic Design

    Print design and technical file creation
    Social Media: digital communication and newsletter writing, social networks, web articles
    Print Project Management: Offset, Pantone, digital, risograph, die-cutting

    Manufacturing Technician

    Manual creation of artist books, press kits, boxes, editions
    Various binding techniques

    Public Reception (art gallery)

    Artistic project management, Welcoming the public in the gallery and bookstore

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Education

  • DNSEP Graphic Design with honors
    École Supérieure d'Art et Médias Caen (ESAM)
    2020
    DNSEP design graphique mention
  • DNSEP Visual Communication
    École d'Art, Musique et Design (KMD school)
    2019
    DNSEP communication visuelle

Skill set

Categories