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Agathe MagnéAM

Agathe Magné

Marketing & Communication Strategy

€600/day
Lyon, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Agathe

Empowering entrepreneurs to enjoy communicating with the right tools through personalized support to clarify their proposition and better differentiate themselves by building together a communication that reflects them.

What results?
1. Gain confidence, clarity, and effectiveness, to enjoy communicating about their business
2. Understand and develop their communication strategy for it to be more fluid and personal
3. Learn to differentiate themselves by defining their brand platform to communicate a clear offer

Define your brand platform to:
~ Guide all decisions that build the pillars of your business: values, vision, and mission
~ Build the foundations of your business and develop the bedrock of communication that reflects you while ensuring consistency with your offer
~ Set the course to reach your current and future clients and rally them around your business

The Take it Slow program, designed around 6 modules:

1. Understand your challenges
2. Define your offer
3. Identify your target audience
4. Discover your values
5. Establish your mission & your vision
6. Take stock

My sensitivity, my curiosity & my expertise at your service:
After working for 10 years in advertising for major brands, the time has come to put my know-how and my sensitivity to the service of entrepreneurs who resemble me: altruistic, ethical, human, and bold.

My values:
Freedom > The ability to think, act, and express oneself according to one's own choices
Curiosity > The desire to know, to understand
Co-construction > Develop a project in active collaboration and sustainably
Fulfillment > To become serene and balanced, to develop in all one's possibilities

What I share with you:
- My know-how
- My listening skills
- My curiosity
- My analytical mind
- My questioning
- My benevolence
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Spanish

    Basic

Can work on-site
Lyon (up to 20km), Paris (up to 15km), Marseille (up to 15km)

Experience

  • Take it Slow
    Founder
    CONSULTING AND AUDITS
    January 2021 - Today (5 years and 5 months)
    Lyon, France
    I support women entrepreneurs to help them enjoy communicating with the right tools.
    Marketing Communication Strategy Branding
  • Ebiquity
    International Associate Director
    CONSULTING AND AUDITS
    January 2018 - Today (8 years and 5 months)
    Cité de Londres, United Kingdom
    Clients: Bayer, Pfizer, PUIG

    Role: Consulting with marketing and media managers covering media buying audits across all media in 15 to 30 international markets; Management of 5 people.
    Audit Media Media Strategy Consulting Communication Strategy
  • Mediacom
    Digital Manager
    CONSULTING AND AUDITS
    December 2014 - October 2017 (2 years and 11 months)
    Cité de Londres, United Kingdom
    Clients: Tesco, Mars, Shell, Selfridges, etc.

    Role: Develop and deliver the operational planning of digital campaigns across all channels (Display, Video Online, Social, Mobile, Search, Programmatic); define KPIs to ensure campaign effectiveness (Branding and Performance); management of a team of 3 people.
    Digital Communication Media Strategy Media Planning Negotiation

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Education

  • Master 1 "Management Science" - Specialization in Marketing
    Université Paris-Dauphine
    2008
  • Master 2 "Information and Communication" - Specialization in Computerized Media & Communication Strategies
    CELSA – Paris-Sorbonne University
    2009

Skill set (24)

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