Freelancer profile translated to English.

Description

Are you an advertising agency or a media group?Are you looking for a Product Owner or Project Manager who understands your business?

With10+ years of experience in media (TF1, M6) and outdoor advertising OOH/DOOH (ClearChannel, Cityz Media)**, I am **PMPcertified and a specialist in digital solutions for this sector.

WHAT I BRING TO YOU:

► MEDIA PRODUCT OWNER

I manage the evolution of your platforms: advertising agencies, campaign management, client extranets. I master the challenges of yield management and advertising space optimization.

► IT PROJECT MANAGER

I manage your digital transformation projects from A to Z using Agile/Scrum methodologies. I coordinate multidisciplinary teams.

► ADOPTION EXPERT

I structure user support: training, video tutorials, playbooks. I implement feedback loops for continuous improvement.

KEY MEDIA ACHIEVEMENTS:

📺 CITYZMEDIA (DOOH agency) – Product Owner

• Integration of a yield management tool to optimize dynamic pricing of advertising spaces.

• Roadmap management for Marketing, HR, and Helpdesk applications.

📺 CLEAR CHANNEL (DOOH) – Product Owner

• Management of the "PLAY" platform (1000+ advertising screens).

• Design of a custom extranet for the city of Paris (autonomous campaign management).

📺 GROUPE TF1 – AMOA Project Manager

• Management of the evolution of the media traffic management system (planning and broadcasting).

• 50+ user stories, team of 15 people, -60% testing time (automation).

📺 GROUPE M6 – Project Manager

• Migration of 15+ BI reports to IBM Cognos (-40% time).

• Media rights management tool for a portfolio of €50M.

WHAT SETS ME APART:

I speak the language of the media industry (advertising, traffic, yield, DOOH).
I combine product vision AND field support (adoption).
I am PMP certified, a guarantee of rigor and methodology.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km), Rouen (up to 50km), Honfleur (up to 50km), Bordeaux (up to 50km), Lyon (up to 50km)

CITYZMEDIA
PRODUCT OWNER
PRESS AND MEDIA
December 2023 - January 2025 (1 year and 1 month)
92100 Boulogne-Billancourt, France
Context:

Within the IT department of this outdoor advertising media company, I managed the evolution of products and supported the digital transformation of the Marketing, HR, and Helpdesk teams, in a strategic context of group separation and IT ecosystem migration.

Key Stakeholders:

General Management (Offer and Revenue Management, Marketing, HR), Digital Strategy and Offer Management, Consultants, Technical Managers (Application, Infrastructure, Helpdesk), and Software Vendors.

Key Achievements:

1) Tender Management & Solution Selection:

Supported the HR team in defining scope, writing specifications, and analyzing responses for the integration of a Time and Activity Management (GTA) tool into the HRIS.
Coordinated stakeholders (business, technical, vendors) and led requirements gathering workshops.
2) Revenue Optimization & Marketing Transformation:

Implemented a Yield Management tool to optimize dynamic pricing of advertising spaces, integrated into the sales tool to refine pricing recommendations, aiming to maximize revenue.
3) Microsoft 365 Migration & Governance:

Actively contributed to the M365 environment migration project following the group's separation.
4) Project Management & Oversight:

Monitored and reported progress, led project committees and weekly steering committees.
Managed priorities and aligned deliveries with business objectives.

Technical Environments:

Monday, HaloITSM, Méréo, Broadcast, and the Microsoft 365 ecosystem.

Skills Demonstrated:

Product Ownership, MOA project management, tender management, requirements analysis and specification, multi-stakeholder coordination, M365 migration management, business process improvement (HR, Marketing)
M365 Digital Transformation Request for Proposal Product Owner Project Management
CLEAR CHANNEL International
CUSTOMER SUCCESS MANAGER
PRESS AND MEDIA
February 2020 - December 2023 (3 years and 10 months)
92100 Boulogne-Billancourt, France
Context:

Within the IT department of the world leader in outdoor advertising, I was responsible for deploying a SaaS platform to local authorities and developing the Customer Success practice, while also serving as the internal M365 expert.

Key Achievements:

1) Structuring the Customer Success Practice

*Created the group's first Customer Success practice:defined processes, indicators, and support methods.

*Implemented structured feedback loops(NPS, user interviews): led to major product improvements.

*Product demonstrationsand business case creation.

*Managed the user communityand organized meetings to foster adoption.

2) Deployment of SaaS Solutions for the Public Sector:

*Managed the deployment of a SaaS platformin over 15 cities and local authorities (Paris, Lille, Caen, Region 59, Monaco...) in Europe. Managed 50+ municipal stakeholders (Communication, Public Works, Planning Departments) with a 92% adoption rate.

*Incident & Support Management

3) M365 Functional Expertise & Solution Design:

*M365 Referent:Supported internal teams in adopting Teams, SharePoint, OneDrive, and Power Platform tools. Conducted training sessions.

*Intranet & DMS Design:Designed and deployed the corporate intranet on SharePoint Online, centralizing document management and collaborative workspaces.

*Business Process Automation:Designed and implemented Power Automate flows to automate non-compliance reporting, work accident reporting, and equipment request management.

*Business Application Development.

Environments:

Microsoft 365, Power Automate, JIRA, Confluence, HaloITSM, Power BI, Mailchimp, Monday, Miro, Zendesk
Process Improvement Feature Definition Digital Transformation M365 Intranet
CLEAR CHANNEL France
PRODUCT OWNER
PRESS AND MEDIA
January 2019 - February 2020 (1 year and 1 month)
Boulogne-Billancourt, France
Context:

Within the IT department of the French subsidiary of the outdoor advertising leader, I was responsible for the digital product portfolio, managing the evolution of the PLAY platform (contract management, booking, digital broadcasting) and leading strategic digital transformation projects.

Key Stakeholders:

Digital Department, Communication Department, Digital Teams, Organization Department, and representatives of the City of Paris.

Key Achievements:

1) Product Management & Continuous Improvement:
Responsible for the roadmap and evolution of the PLAY platform, powering over 1,000 digital screens.
Handled 150+ tickets: gathered issues, continuously optimized, and reduced critical production incidents by 45%.

Managed a cross-functional team of 5 people (developers C#, data analyst, Drupal developer).
2) Strategic Project Management:
Led a tender process for the "Digital Bridge" project (CMS integration): analyzed 7 proposals, conducted feasibility studies, and evaluated presentations.
Designed and delivered a custom extranet for the City of Paris (contractual obligation): 4 modules for park monitoring, network visualization, and campaign booking.
3) Complete Project Management (MOA):
Analyzed needs and wrote functional specifications.
Provided functional oversight for development, designed tests, and managed incidents.
Managed the budget and employee development for the team.

Technical Environments:

C#, WPF, ASP.NET, Drupal, Agile Methodology.

Skills Demonstrated:

Product Ownership, end-to-end project management (MOA), cross-functional team management, tender management, client extranet design, incident management and continuous improvement, public sector client relations.
Digital Transformation Digital Project Management Team Management Agile Method Tender Management