Freelancer profile translated to English.
Back to original languageAbout Adrien
I am Adrien Guay, a trained UX/UI Designer and Art Director with over 7 years of experience.
I am involved in all stages of a project with the goal of finding solutions for users by designing useful and functional experiences.
I enjoy working empathetically with users and putting my skills to work for their needs and business objectives.
I thrive in a multidisciplinary team, being proactive and contributing to smooth communication while ensuring deadlines are met.
I have had the opportunity to develop my writing skills on many types of projects, including projects for consulting firms, wine merchants, ready-to-wear brands, a French design company, and a reading learning application.
My areas of intervention include:
Art Direction / Graphic Design:
- Brand identity creation
- Art Direction and layout of print and digital communication materials
- Store merchandising
- Product packaging design
UX/UI Design:
Discovery and user research:Understanding business objectives, user studies (surveys, interviews...), benchmark.
Problem analysis and definition:Creation of personas and user journey mapping, friction points, and improvement opportunities.
Ideation & Prototyping:UX design workshops, information architecture, and development of initial wireframes followed by interactive prototyping. User testing and iterations on the prototype if necessary.
Product development:Transmission of guidelines, adjustments, and follow-up with developers.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 20km)
Experience
- CorneilleProduct DesignEDUCATION AND E-LEARNINGSeptember 2023 - January 2024 (4 months)Paris, FranceProduct Designer for CorneilleProject Context:Design of a new feature allowing parents to more effectively track their child(ren)'s reading progress.Business Challenge:How could we increase the app's conversion rate when the onboarding process blocks the user journey and the upper-middle class target is reluctant to use screens?My Role:I worked on this case, starting with a 5-day design sprint followed by an agile sprint.I managed the entire design cycle: from user research to final design, including testing and iterations.
- LEXONGraphic DesignerRETAIL (SMALL BUSINESS)March 2019 - September 2020 (1 year and 6 months)Paris, FranceAs a graphic designer at Lexon, I was responsible for creating print and digital materials.Here is an overview of the tasks I performed:-> Design of publishing documents: leaflets, product catalogs, and product sheets.-> Store and point-of-sale merchandising, design of materials for product presentation.-> Design of product packaging for the 2019-2020 collection, art direction, and photo retouching with manufacturing follow-up.-> Definition of the new desktop website user journey, production of visual assets, graphic update of product pages and iconography.
- IndépendantArt Direction/Graphic Design and Product DesignARTS AND CRAFTSJanuary 2015 - Today (11 years and 5 months)Paris, FranceAs a freelancer, I had the opportunity to develop my writing skills on many types of projects.I have worked on projects for consulting firms, wine merchants, and ready-to-wear brands.Here is an overview of the missions I have undertaken:-> Creation of brand identities for consulting firms, Art Direction of communication visual materials. Layout of digital materials.-> Branding for the launch of a fine wine investment company.-> Design of wine labels and editorial design.-> Creation and graphic redesign of documents and digital assets for Pfizer, Leclerc...-> Art Direction of the fall-winter collection catalog for a ready-to-wear brand.Store merchandising for a boutique, design of newsletters and invitations.-> Art Direction for print and digital materials, DA and photo retouching for lookbooks.
Recommendations
Be the first to recommend Adrien
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Certificate of CompetenciesLe Laptop2024
- Multimedia Graphic DesignerESMI2014
Certifications
- Product Design - Innover et transformer un produit, un service, un parcours, un processus ou une organisationLe Laptop2024