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Adrien De CasabiancaAD

Adrien De Casabianca

Communication, press relations

€600/day
10 projects
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Adrien

12 years of experience in communication and a 4th year completed as a freelance consultant.
I like:
  • working on new projects.
  • defining key messages.
  • in the press, radio, or TV: all the great coverage.
  • satisfied clients! ;)

COMMUNICATION STRATEGY: identification of business/corporate objectives, brand territory, target audiences, and key messages; communication audit; action plan.

PRESS RELATIONS: strategic recommendations; design and production of press kits and press releases; contacts with journalists (specializing in economy, start-ups, health, society...); organization of TV/radio interviews and segments; media training for spokespeople.

ADVOCACY: identification of angles, talking points, and individuals likely to champion the message; writing op-eds and press releases; PR; mobilization of economic, institutional, and political stakeholders.

REFERENCES (in direct relation with the client or via the GEN G agency):
- Start-ups: Heetch (mobility), L'Addition (restaurant industry), Click & Boat (collaborative economy), Wecover (insurance), O'clock (web school), Wemind (independent work), OpenWork (independent work).
- Institutional / Corporate: France China Committee (international economy), National Order of Nurses (health), Viparis (events), Professional Union of Disabled Independent Workers (disability)...
  • Spanish

    Fluent

  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Paris (up to 50km)

Experience

  • Conseil national de l'ordre des infirmiers
    Malt logoOn Malt
    Communication - press relations - advocacy
    March 2017 - June 2017 (3 months)
    Communication Press relations Communication strategy
  • Better Path
    Innovative product pre-launch
    March 2017 - April 2017
    Paris, France
    Communication - PR consulting for the pre-launch of an innovative product.
    Communication Press relations Press Communication strategy
  • Conseil national de l'ordre des infirmiers
    Communication campaign - press relations
    October 2016 - December 2016 (1 month)
    Paris
    Communication campaign related to the publication of the first code of ethics for nurses.
    - Identification of key messages
    - Writing of press releases
    - Targeted follow-ups (AFP, general press, specialized press, etc.) and organization of interviews.
    Coverage:
    - AFP dispatch + information picked up in Le Monde, Le Figaro, Libération, La Croix, Les Echos, L'Obs, L'Express, Le Point, Les Echos, morning radio shows on France Inter, France Info, RTL, Europe 1, and numerous regional daily press websites.
    - Articles and interviews of President Didier Borniche in specialized health press.
    Press release Press relations Editorial strategy Writing Press Copywriting Communication strategy Press relations Communication strategy Writing

Reviews

5.0

Out of 6 ratings

AnthonyA

Anthony

O'clock

Reviewed on 12/6/2017

Adrien has been supporting us for over three months on our PR campaigns. He is very effective, attentive, and very flexible. We recommend his services without any hesitation!
KarimK

Karim

Conseil national de l'ordre des infirmiers

Reviewed on 9/25/2017

Very good

Recommendations

RD
Mathilde JaisMJ
Romain Dalongeville and 1 other person have recommended Adrien

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Education

  • Master in Communication, Marketing, Management, and Media
    CELSA
    2009
  • Diploma from the Institute of Political Studies of Grenoble
    Sciences Po Grenoble
    2007

Skill set (17)

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