Freelancer profile translated to English.

Description

Hello,

After a Master's degree in Innovation Management from the Sorbonne Business School and experience as an Analytics Consultant for companies (Tag Expert, Sorbonne Innovation Technologie, Genki Détente, Ô Dojo).

I aspire to share my web data expertise to support you in your data strategy.

Identifying, tracking, retrieving, visualizing, and analyzing web data are all actions that help increase a company's ROI.

Here are the different missions I have carried out in recent years:

- Implementation of GTM/GA tagging plans: enhanced e-commerce, IFRAME, GTM migration.

- Analytics project management: weekly performance monitoring and TMA needs with the client.

- Google Analytics configuration: audit, custom dimensions, custom statistics, custom channel groupings, custom reports.

- Google Tag Manager configuration: Facebook Ads, Criteo, GA4, GA, Pinterest Pixel, Snapchat Pixel, Affilae, AB Tasty, Chayall

- Google Data Studio configuration: e-commerce dashboard, KPI dashboard, custom channels, calculated fields.

- Process development: tagging plan, custom channels, tracking documents.

Do not hesitate to contact me, I remain available.

See you soon,

Sincerely,

Adrian

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris 20e Arrondissement (up to 50km), Bordeaux (up to 100km), Lyon (up to 100km), Grenoble (up to 100km)

Tag Expert
Analytics Consultant
CONSULTING AND AUDITS
March 2021 - Today (5 years and 3 months)
- Audit/Restructuring (data quality, Google Analytics/Tag Manager/Data Studio usage)
- Data strategy (tagging plan, acquisition, sales funnel, GDPR compliance)
- Implementation (solutions, tags, partners)
Google Analytics Google Tag Manager Google Sheets Google AdWords Project Management JavaScript
Sorbonne Innovation Technologie
Analytics Consultant
CIVIC AND SOCIAL ORGANIZATIONS
September 2020 - Today (5 years and 9 months)
Paris, France
- Development of the data strategy
- Design and deployment of a custom tagging plan
Google Analytics Google Tag Manager Google Sheets
Indemniflight
Business Developer
TRAVEL AND TOURISM
January 2020 - July 2021 (1 year and 7 months)
Paris, France
Google Sheets Google Analytics Project Management Innovation Business Development