Adolfo Izquierdo

Do you have a product idea, a process to improve, or a digital project that needs to move forward with more clarity?

I can help you transform business needs into useful, viable, and results-oriented products, experiences, and technological solutions.

I work as a Product Manager, Product Owner, and functional analyst, connecting strategy, users, data, and technology. I support companies, startups, and digital teams from problem identification to solution implementation.

Within Product Discovery, I research the market and user needs, define hypotheses and value propositions, design UX flows and experiences, and create wireframes or prototypes in Figma. This allows you to validate before investing time and resources in development.

I can also help you define and prioritize a roadmap, write functional requirements, user stories, and acceptance criteria, optimize processes, design workflows, automate tasks with Power Platform, or create dashboards with Power BI.

I have over 10 years of experience in digital transformation and B2B and B2C products. I have coordinated multidisciplinary teams and aligned business and technology to improve quality, efficiency, and user experience.

I can collaborate on complete projects or specific needs:

• Product Discovery and user research

• UX, Customer Journey Maps, and prototyping in Figma

• Product strategy, roadmap, and prioritization

• Functional analysis and requirements definition

• Process optimization and automation

• Power Platform, Power Apps, and Power Automate

• Dashboards and indicators with Power BI

• Coordination between business, design, and technology

I get involved with closeness, autonomy, and a results-oriented approach. My goal is to help you make better decisions, reduce uncertainty, and turn every challenge into a real value solution.

Tell me what you're working on and let's see how to move it forward.