About Adith
English
Native or bilingual
French
Conversational
Experience
- Atelier Max CapdebarthesCreative DirectionLUXURY GOODSApril 2024 - September 2025 (1 year and 5 months)Aveyron, FranceDirected brand storytelling and creative campaigns for an artisanal leather brand, increasing digital engage ment by 18% and strengthening the brand's visual identity. Curated and led a Paris pop-up experience, attracting 120+ customer interactions, securing local press mentions, and showcasing the brand's craftsmanship.
- Profeta FoodsFounder, DirectorENVIRONMENTALFebruary 2016 - September 2023 (7 years and 7 months)Los Angeles, CA, USAFounded and led a premium B2B seafood brand, cutting environmental impact 10%, launching semi-traceable products, and growing sales 18% internationally. Built and executed multi-channel CRM and loyalty programs, boosting retention 22% with culturally tailored B2B campaigns and efficient data management.
- Meliomar Inc.Marketing & Branding ConsultantENVIRONMENTALSeptember 2014 - February 2015 (5 months)PhilippinesLed brand identity development and visual storytelling, creating cohesive packaging design and communication strategies rooted in artisan craftsmanship and sustainability. Directed creative branding projects that elevated Meliomar's premium seafood positioning, strengthening recognition in both B2B and B2C markets. Enhanced customer engagement by integrating design-led narratives into packaging and campaigns, driving a 15% boost in retention.
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Education
- M.Sc.NEOMA Business School2024M.Sc.
- Import, Export CertificateUCLA2016Import, Export Certificate