Freelancer profile translated to English.

Description

I am a passionate and results-oriented freelance brand strategist with 4 years of experience in helping companies define, build, and strengthen their brand presence. I specialize in creating captivating brand narratives, developing consistent brand identities, and designing strategies that resonate with target audiences and drive business growth.

Industry field of expertise

Languages

English
Native or bilingual
French
Fluent

Workplace preferences

Remote only

Primarily works remotely

HP
Product Communications Manager
TECH
November 2022 - October 2024 (2 years)
Grenoble, France
1. Coordination with teams in Asia, the Americas, and Europe to ensure the effective marketing of over 60 products.
2. Management and optimization of digital resources to improve product visibility and accessibility.
3. Collaboration with development teams to adapt communication strategies to the needs of local markets.
Microsoft Sharepoint Project management Digital communication Oracle Figma CRM Microsoft Excel Microsoft Powerpoint Internal Communication product communication
Université Grenoble Alpes
International Communication Assistant
EDUCATION AND E-LEARNING
July 2021 - February 2022 (8 months)
Grenoble, France
1. Piloting the launch of an educational project in Niger sponsored by the French government
2. Design and management of two video campaigns for the Auvergne-Rhône-Alpes region.
3. Development of communication materials in partnership with international actors.
Digital communication Video production Content writing Writing specifications Event organization Project management Event management Risk analysis Financial analysis
Dare Win/Media Monks
Editorial and International Marketing Strategist
SOCIAL NETWORKS
October 2020 - April 2021 (6 months)
Grenoble, France
Clients: Google Arts and Culture, Asmodee and Zalando.
1. Optimization of social media strategies, with a 14% increase in Instagram followers for Google Arts and Culture in 6 months.
2. Conducting competitive intelligence, managing content creation, and analyzing performance on social media.
3. Development and execution of marketing strategies for major clients such as Google, Asmodee, and Zalando.
Social media Market research Editorial strategy Data analysis Community management Competitive monitoring Tableau software Socialbakers

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Master in International Business
Grenoble Ecole de Marketing
2020
Spécialisé en marketing.
Bachelor's degree in French
University of Lagos
2017
Linguistique appliquée, la grammaire française, la littérature française, la culture française et l'histoire de la France

Check out Adesola Charlotte's education

Digital marketing
IAB Europe et Google
2020
https://learndigital.withgoogle.com/digitalgarage/validate-certificate-code
Web marketing strategy Google Ads Google Analytics Email marketing Market research Social media marketing Brand Management Google AdWords SEO Web marketing Digital marketing strategy
Market research
Oxford Learning Lab
2020
https://www.udemy.com/share/102NmA3@3vduM3e0voxywWyxwrNtPFKvWcmIPa6dSW2OGoib_VtkBDHtVNw6g0d-IjftbDNGww==/
Market research Data analysis Project management

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Adesola Charlotte A.

Marketing Analyst

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