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- Consultant SEO | Audit SEO | Freelance SEO | Formateur SEO - "Docteure SEO"B2B SEO Consultant | Freelance SEO & Trainer | for well-prescribed SEOPRESS AND MEDIAJanuary 2022 - Today (4 years and 5 months)Dijon, FranceB2B SEO Consultantspecializing in SEO audits, strategy, and coaching.I supportB2B SaaS**, **B2B SMEs**, **B2B SMBs,andB2B Start-upsin diagnosing their visibility issues and building a sustainable SEO strategy focused on growth, leads, and marketing team autonomy.**My specialty**: transforming underutilized SEO into a structured B2B marketing lever, aligned with your business objectives (acquisition, activation, reducing reliance on Ads).---🩺 On LinkedIn, I'm known as "Dr. SEO"I am a **freelance B2B SEO consultant**, specializing in:- In-depth SEO diagnostics- B2B and SaaS content strategy- SEO coaching for marketing and communication teamsI analyze your referencing as a global system: website, content, keywords, competition, acquisition funnel.**Objective**: identify real digital symptoms and propose a clear, prioritized, and applicable SEO action plan.The "symptoms" I most often treat in B2B> Lack of Google visibility despite a good product> SEO traffic that doesn't generate qualified leads> Expert content poorly positioned> Blog disconnected from the customer journey> High reliance on Ads for lead generation> Overwhelmed marketing teams without a clear SEO frameworkMy B2B SEO ApproachComprehensive SEO diagnosis (technical, semantic, content, competitive)SEO and content strategy aligned with the B2B funnel (SaaS, etc.)Prioritization of high-impact actionsSEO coaching for your teamsNo generic recommendations: tailor-made protocolNo "magic" SEO.I build a structured, measurable, and sustainable system.💬 Need a check-up?I offer an initial SEO diagnosis to identify your organic growth opportunities and roadblocks.---
- Bulldozer CollectiveSEO Audit | SEO Consultant | SEO Manager | Freelance SEOPRESS AND MEDIAAugust 2023 - Today (2 years and 10 months)Paris, FranceFreelance SEO consultant within expert teams (growth hacking, tracking, SEO, SEA, CRM...).I develop and manage lead-oriented SEO strategies for B2B SMEs, B2B SaaS companies, and B2B Start-ups 👇As an SEO Manager / freelance SEO consultant at Bulldozer Collective, I collaborate within a team of specialized freelancers to support B2B SMEs in implementing their referencing strategy.🔘 Comprehensive SEO Analysis: technical, semantic, and competitive analysis🔘 Lead-Oriented SEO Strategy: prioritized action plan and 6-month minimum roadmap🔘 SEO Project Management: action steering, creation of writing briefs, performance tracking➡️ My role: ensure consistency between the SEO strategy, the content produced, and the clients' business objectives.
- SAS WebMyDaySEO Consultant Trainer | SEO Coach for Future SEO ConsultantsEDUCATION AND E-LEARNINGMarch 2024 - Today (2 years and 2 months)Garches, FranceSEO trainer and coach, head of WMD's SEO training.🎥 I designed and recorded all video modules, focusing on a practical approach to the SEO consultant profession.Mission Details 👇Context: Training organization wishing to offer a professionalizing SEO training, focused on the SEO consultant profession and adapted to current challenges (SEO + GEO).Problem: Need to structure a comprehensive, practical, and actionable SEO training, enabling learners to master SEO fundamentals and apply them in B2B and B2C contexts.Mission: Design and deliver SEO training including:- Creation of all pedagogical modules (videos, materials, methodology)- Structuring a complete pathway around the SEO consultant profession- Training in SEO audits (technical SEO audit, semantic SEO audit, SEO content audit) and GEO- Learning editorial SEO optimization and query analysis- Training in popularity levers (netlinking) and performance tracking- Integration of GEO (Generative Engine Optimization) challenges into the SEO strategy- Mastering SEO tools (Search Console, Ahrefs...)Results for WMD:- Comprehensive, structured, and directly applicable SEO training in a professional context- Upskilling of learners on concrete SEO cases- Results-oriented approach and traffic/lead generation- Differentiated positioning with GEO integration- Training aligned with market needs (B2B and B2C SEO consultants)
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Education
- SEO Referencing StrategyAkyos Communication2019
- Information CommunicationIUT de Dijon2004
Certifications
- YourTextGuru N1 CertificationYourTextGuru2022
- Social Media MarketingSkillValue