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Adélaïde F.AF

Adélaïde F.

KAM/CSM senior | B2B | Retention & Growth

€550/day
Bordeaux, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Adélaïde

For over 10 years, I have been supporting B2B companies (startups, SMEs, large accounts) in managing and developing their strategic accounts in SaaS, consulting firms, and services (energy, environment, HR, consulting) environments.

My positioning is at the intersection of Customer Success, Key Account Management, and consultative selling: I build lasting relationships, generate growth within the existing portfolio, and structure commercial foundations to sustain results according to my clients' needs.

I primarily work on long sales cycles, with regular exposure to C-Level executives – HR Directors, CIOs, CFOs, Real Estate, Innovation, and Procurement Directors – and in contexts that require as much relational rigor as business acumen.

What I bring concretely:
- Taking over and structuring client portfolios
- Onboarding and managing client relationships over time
- Loyalty plans and churn reduction
- Revenue development on existing accounts (upsell / cross-sell)
- Responding to tenders and coordinating internal teams
- Structuring commercial tools, processes, and CRM

My approach:
Business-oriented, rigorous, and results-driven — with a consistent track record of meeting or exceeding set objectives. I integrate quickly, take on complex challenges, and produce measurable effects, whether on retention, portfolio growth, or process structuring.
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Niji
    💼 Digital Account Manager – Niji (Consulting · Design · Tech)
    DIGITAL AND IT
    September 2020 - January 2022 (1 year and 4 months)
    Paris, France
    - Management and development of a strategic portfolio of €1.5 million

    - Support for major insurance accounts: Matmut, Generali, Groupama, AG2R La Mondiale, Europ Assistance

    - Achievement of 100% of annual revenue targets

    - Management of tender responses with multidisciplinary teams

    - C-Level negotiation
    Key Account Management Banking and Insurance Salesforce Account Management
  • Figaro Classifieds
    Account Manager - Talent Solutions B2B
    DIGITAL AND IT
    July 2016 - December 2019 (3 years and 6 months)
    Paris, France
    - Management of a €1.2 million portfolio and 100+ clients

    - Churn reduction through usage data analysis

    - Achievement of over 100% of acquisition targets

    - Increase in average revenue per account through upsell strategies
    HR Consulting Jobboards Employer Branding Strategy Account Executive Account Management
  • Walterre
    Sales Manager | Consulting, SaaS, energy diagnostics & transition
    ENVIRONMENTAL
    September 2024 - Today (1 year and 9 months)
    Bordeaux, France
    Walterre & Fluid.: 2 Startups specializing in the energy performance of tertiary buildings (SaaS software, IoT, audits, consulting)

    - Development of new market segments: landlords, local authorities, hospitals

    - Identification and qualification of opportunities in long sales cycles

    - Sales acceleration through the creation of targeted sales scripts and adaptation of the commercial offer according to segments

    - Management of complex public tender responses, coordinating technical teams and partners

    - Optimization of sales processes through the deployment of new commercial management tools

    - Facilitation and training of partners
    Go-to-Market (GTM) Strategy Needs Gathering and Formalization Partnership Development Business Development Offer Design

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Education

  • Master 2
    Kedge
    2013
    Commerce marketing finance

Skill set

Categories