Adélaïde De Boisgrollier

Freelance senior marketing consultant with over 15 years of experience in conducting and executing qualitative research in France and internationally. I support my clients (research institutes and communication agencies) in the success of their projects by managing focus groups or interviews, producing reports, toplines, recommendations, and oral presentations of results.

My dual background in philosophy and marketing gives me both an analytical and operational perspective on the issues of relationships between a brand and a consumer.

I enjoy strategic challenges and research with an ethnographic and/or creative character. I am also very comfortable with brand-related issues (audits, brand equity, positioning, communication, etc.).

Through my experience in research institutes, I have developed expertise in the beauty/luxury/fashion sectors, but I also enjoy working for the service and food industries.

Speaking fluent English and being bilingual in Italian, I can also work in these languages, both orally and in writing.