Freelancer profile translated to English.

Description

Web developer and e-commerce expert specializing in PrestaShop, WordPress, and SEO, I help businesses create, optimize, and grow their online stores. From technical design to Google visibility, I provide comprehensive support to boost your sales and digital performance.

Languages

French
Native or bilingual
English
Conversational
Arabic
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km)

M4S
PrestaShop Developer
E-COMMERCE
May 2020 - Today (6 years and 3 months)
Paris, France
PrestaShop Developer & SEO Expert – M4S
Main missions:
Advanced development and maintenance of PrestaShop stores, including the creation of custom modules, integration of specific functionalities, and complete customization of themes.
Complete migration of PrestaShop sites to new versions, ensuring compatibility, data backup, and SEO performance continuity.
Technical optimization for natural referencing (SEO): improvement of loading times, internal linking optimization, tags, and URL structure.
Debugging and resolution of complex issues related to performance, security, and third-party extensions.
Integration of marketing and e-commerce tools: Google Merchant Center, XML product feeds, conversion tracking, Google Analytics, Meta Pixel, etc.
Support for e-commerce clients in their overall digital strategy: conversion funnel optimization, automation, and product campaign management.

Deliverables:
Optimized, stable, and sales-ready PrestaShop stores.
Custom modules and patches according to client needs.
Significant improvement in SEO ranking and conversion rate.
Key skills:
PrestaShop, PHP, MySQL, Smarty, HTML/CSS, JavaScript, technical SEO, e-commerce migration, performance optimization, Google Merchant Center, SEO analysis tools (Search Console, Ahrefs, SEMrush).
SEO Prestashop Développeur Prestashop Migration Prestashop Debug Prestashop Référencement Prestashop
SOFT GROUP
Full-Stack Developer
TECH
July 2017 - May 2020 (2 years and 10 months)
Tunis, Tunisia
Full Stack Web Developer – SOFT GROUP

Main missions:

-Design and complete development of custom web applications for institutional and private clients.

1) Creation of the Centre for the Study of Developing Societies (CSDS) website:
Development of a modern, responsive, and multilingual platform.
* Implementation of a flexible content management system for publishing studies and resources.
Link1: https://csds-center.com
Link2: https://csds-center.com/en

**2) Development of the “Ennahdha Memory” website**:
Architecture of a documentary database and internal search engine.
* Integration of dynamic design focused on user experience.
* Link: https://ennahdha-memory.com
**3) Creation of the “Careers” section for Lanterns Studios (video game industry)**:
* Development of a dedicated recruitment space with job offer and application management.
Link: https://careers.lanterns-studios.com
- Interdisciplinary collaboration
with UI/UX teams, project managers, and technical leads.

-Key deliverables:
High-performance web applications, intuitive interfaces, and customized back-offices.

- Key skills:
PHP, Laravel, JavaScript, Vue.js, MySQL, HTML/CSS, web project management, UX/UI optimization.
Optimisation pour les moteurs de recherche (SEO) Développeur Laravel Référencement Prestashop Création de site WordPress VPS

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Mastère professionnel en Commerce Electronique
Institut Supérieur de Gestion de Gabès
2019
Licence Fondamentale en Informatique de gestion
Institut Supérieur de Gestion de Gabès
2017

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