Adam Takla

• • Founded and built an independent strategic communications consultancy advising government, institutional and corporate clients across the MENA region.

• • Provide senior counsel on reputation, crisis communications, media relations, change communications, thought leadership and regional market positioning.

• • Developed crisis communications procedures and policies for government clients, including practical response frameworks, escalation processes and stakeholder messaging.

• • Advised a federal university on change management, media relations and institutional positioning.

• • Led thought leadership, narrative development and content strategy for a national technology company.

• • Supported a leading UK institution with business development and regional expansion strategy.

• • Advised senior government, sovereign and institutional clients across the Middle East, Africa and Asia on strategic communications, reform narratives and international engagement.

• • Supported a Prime Minister's domestic reform agenda, developed a national culture strategy, shaped diplomatic engagement programmes and advised a sovereign wealth fund on communications around a high-profile international transaction.

• • Created communications and engagement strategies for domestic and international audiences, including audience mapping, messaging, campaign planning and multi-channel delivery.

• • Embedded within client offices where required, building trusted adviser relationships and direct working knowledge of sensitive policy and institutional priorities.

• • Managed major new business proposals and RFP responses, contributing to multiple seven-figure client wins.

• • Supervised junior staff rotas to ensure 24/7 account coverage and managed account budgets.

• • Served as day-to-day lead for the firm's largest account, advising UAE government clients including the UAE Embassy in London, Ministry of Foreign Affairs and National Media Council.

• • Delivered media relations, public affairs and stakeholder engagement programmes across UK and international audiences.

• • Organised interviews, briefings, international visits and stakeholder meetings with senior political, diplomatic and media figures.

• • Ghost-wrote op-eds and letters for clients and third parties, securing publication in The Times, Guardian, Financial Times, Evening Standard, Newsweek, ConservativeHome and Reaction.

• • Produced political reporting, bespoke media analysis and current affairs briefings for senior clients.

• • Oversaw delivery of media monitoring for clients.