Adam Shrimpton

Most global strategies fail because the evidence base is built on weak research. You cannot justify a $50M market entry or a radical pivot on surface-level data.

I help Managing Directors and Directors of Operations (DOOs) bridge the gap between Forensic Market Research and board-ready strategic reporting. With over 20 years of experience across APAC and EMEA, I build the Strategic Evidence Base required to de-risk high-stakes decisions.

My Strategic Focus:

- Forensic Research & Analysis: Primary-source intelligence that uncovers the "Jobs-to-be-Done" (JTBD) before a single slide is drafted.

- Evidence-Based Consulting: Transforming complex research into actionable, high-fidelity strategic reports for executive leadership.

- Market Entry & Expansion: Specialising in de-risking GTM moves in Financial Services, Tech & AI, and Pricing Strategy.

The Global Edge:

Operating fluently in English, Spanish, German, French, and Japanese, I provide a level of nuanced, primary-source research that automated tools and junior teams cannot reach. I act as the "Lead Research Architect" on the ground, ensuring your evidence is immediately actionable before it hits the board.

Availability:

I currently operate as an external Senior Strategy Advisor for a select portfolio of global firms. I have capacity for two additional advisory retainers starting in Q2, 2026.

If you are looking for an institutional-grade evidence base for your next strategic move, let’s start a dialogue.