About Adame
đź‘‹ Who am I:
🔥 Your Challenges
- Rising acquisition costs
- Advertising restrictions (Meta & Google)
- Difficulty scaling without degrading profitability
- Increasingly unstable tracking and attribution
🎯 My Expertise
- Meta Ads (Facebook & Instagram): structuring, scaling, high-performing creatives
- Google Ads: Search, Shopping, Performance Max
- Advanced tracking: Pixel, Conversion API, GA4
- Data analysis & continuous optimization (ROAS, CPA, LTV)
- Strategies adapted to the constraints of the health & wellness sector
🛠️ My Services
- Analysis of your campaigns, tracking, and conversion funnel
- Implementation of a clear and scalable action plan
- Campaign creation and management
- Creative testing & marketing angles
- Daily performance optimization
- Implementation of reliable tracking for data-driven decisions
đź’ˇ Why work with me?
- 📊 ROI-oriented approach (not just traffic)
- đź§ Understanding of the health & wellness sector's challenges
- ⚙️ Test & learn methodology for effective scaling
- 🤝 Transparent and educational support
- 🚀 Goal: profitable and sustainable growth
French
Native or bilingual
English
Fluent
Experience
- Media BuyingFreelanceFebruary 2026 - Today (6 months)Freelance Media Buyer • Meta Ads & Google Ads Expert | I help brands in the wellness and health sector generate qualified leads and increase their sales through optimized advertising campaigns. 🌿I've had the opportunity to manage and optimize various advertising budgets, with a focus on performance and profitability. My experience has allowed me to work on different challenges: lead generation, e-commerce store scaling, ROAS improvement, and acquisition funnel structuring. 📊🔹 Key Experiences:✅ Meta Ads (Facebook & Instagram) and Google Ads (Search, Display, YouTube) campaign management✅ Management and optimization of monthly budgets✅ Tracking implementation (Pixel, Conversions, GA4)✅ Data analysis and performance-based decision-making✅ Continuous testing and optimization (audiences, creatives, funnels)🏆 I place great importance on understanding the offer, positioning, and business objectives of each brand I collaborate with. Each project is built as a partnership, with a simple goal: to transform advertising into a predictable and sustainable growth lever.
- ShaperoomMedia Buyer TrainingFebruary 2026 - Today (6 months)Shaperoom Training – Media Buying & Online Advertising 🏆I completed the Shaperoom training, specialized in Media Buying and digital advertising, where I learned to:✅ Create and optimize Meta Ads (Facebook & Instagram) and Google Ads campaigns✅ Implement customer acquisition and lead generation strategies✅ Analyze campaign performance and optimize ROAS and CPA✅ Define and execute advertising scaling strategies to maximize growthThis training allowed me to develop a concrete, results-oriented approach, capable of transforming advertising budgets into profitable acquisition for businesses and e-commerce.📊
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Education
- Media BuyerShaperoom2026✅ Créer et optimiser des campagnes Meta Ads (Facebook & Instagram) et Google Ads ✅ Mettre en place des stratégies d’acquisition client et de génération de leads ✅ Analyser les performances des campagnes et optimiser le ROAS et le CPA ✅ Définir et exécuter des stratégies de scaling publicitaire pour maximiser la croissance Cette formation m’a permis de développer une approche concrète et orientée résultats, capable de transformer les budgets publicitaires en acquisition rentable pour les entreprises et e‑commerces.
Certifications
- Google AdsGoogle Digital Academy (Skillshop)2026
- Meta AdsMeta2026