Freelancer profile translated to English.

Description

Passionate and dedicated, I stand out for my dynamism, my sharp analytical mind, and a pedagogical approach that facilitates collaboration with various stakeholders.

My excellent analytical skills allow me to identify areas for improvement and develop effective, personalized strategies.

Always seeking to improve, I demonstrate a strong desire to develop my skills, which pushes me to adapt to the rapid evolution of SEO and to face challenges with determination.

My energy and ability to simplify technical concepts allow me to unite teams and ensure project success.

Industry field of expertise

Languages

French
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Vera skin
E-commerce SEO Consultant
E-COMMERCE
October 2025 - March 2026 (5 months)
Paris, France
I act as a consultant for Vera Skincare, an e-commerce brand specializing in anti-aging skincare, with a clear objective: to transform SEO into a genuine lever for business growth, not just traffic.

My support covers the entire chain:
Analysis of the existing situation,
Offer structuring,
SEO optimization,
and improvement of the purchasing experience.

Specifically, I worked on:

A thoroughSEO audit(technical, semantic, and competitive)
Theredesign of the site's structureto make it clearer, more logical, and SEO-friendly
Optimization of category and product pages(structure, content, search intent)
The implementation of a conversion-oriented internal linking strategy
The definition of a prioritized action plan, focused on ROI and scalability
UX recommendationsto facilitate understanding of the offer and improve the conversion rate
My approach is deliberately pragmatic, results-oriented, and adapted to the constraints of a growing e-commerce brand.
Technical SEO Audit SEO Strategy UX User Interface Design SEO Writing
Local&digital
SEO Project Manager
E-COMMERCE
September 2024 - October 2025 (1 year and 1 month)
Courbevoie, France
Definition of SEO Strategy: Development of action plans adapted to business objectives and management of their implementation.
Project Management: Coordination of teams (technical, editorial, marketing) and management of schedules to ensure on-time delivery.
Technical and Semantic Audit: Identification of optimization levers on site structure, content, and technical performance.
Performance Analysis: Monitoring of SEO KPIs (traffic, positions, conversion rates) and implementation of dashboards for clear visualization of results.
On-page and Off-page Optimization: Recommendations on internal linking, tags, and content; management of backlink campaigns to strengthen domain authority.
Strategic and Technical Watch: Monitoring of SEO trends, algorithm updates, and digital innovations to anticipate changes.
Client Relations: Presentation of results, areas for improvement, and management of stakeholder expectations.
Project Management SEO Writing Technical SEO Audit Semantic Audit Client Relations
Dentsu
SEO Project Assistant
E-COMMERCE
March 2024 - August 2024 (5 months)
Paris, France
Technical and Semantic Audit: Analysis of website performance (tags, speed, internal linking, content) to identify and prioritize optimizations.
Keyword and Opportunity Analysis: In-depth keyword research and competitive analysis to define strategic directions.
Monitoring and Reporting: Creation of detailed reports on SEO performance (traffic, positions, conversions) and data-driven recommendations.
On-page Optimization: Intervention on tags (titles, meta descriptions), page structure (Hn), and improvement of existing content.
Backlink Management: Analysis of link profiles and identification of opportunities to strengthen site authority.
Editorial Support: Optimization of content in compliance with SEO best practices.
SEO Strategy