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Abderrahim AskoukAA

Abderrahim Askouk

Business Analyst - CRM Dynamics

€550/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Abderrahim

Dynamics 365 Business Analyst specializing in business needs analysis, process modeling, and the design of optimized CRM solutions.
Experience in functional configuration, writing specifications, and user support to ensure the success of Dynamics 365 projects.
  • English

    Native or bilingual

  • French

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • Bpifrance
    Business Analyst - CRM Dynamics
    March 2025 - Today (1 year and 3 months)
    Maisons-Alfort, France
    Project: Implementation of the new prospecting journey in Dynamics CRM

    Tasks:

    1. Specification and backlog definition:
    o Writing US
    o Writing acceptance tests
    o Assisting the PO in tracking technical-functional User Stories
    o Collaborating with technical teams to design solutions aligned with business needs
    o Developing detailed specifications
    o Ensuring the technical feasibility of requests, considering IT system constraints
    o Liaising with related applications to define interfaces and end-to-end testing plans

    2. Dynamics CRM Configuration and Customization
    o Configuration of entities/fields/forms/views/dashboards
    o Management of entity relationships
    o Business Processes (BPF) / Business Rules / Workflows
    o Configuration of Sales Insight for Sales Accelerator
    o Security role management
    o Customization of model-driven apps
    o Solutions Management
    o Duplicate rule management
    o Synchronization of Dynamics CRM with Outlook and Teams

    3. Delivery and Run:
    o Monitoring and piloting acceptance testing in collaboration with the testing team, defining test plans, coordinating test phases, and validating corrections with the PO.
    o Organizing End-to-End test campaigns
    o User support (responding to incident tickets with solutions, tracking them, and piloting SLAs)
    o Analysis and processing of requests from related applications

    4. Documentation
    o Maintaining and enriching functional documentation on Confluence
  • Coface
    Business Analyst - CRM Dynamics & Data
    January 2022 - December 2024 (2 years and 11 months)
    Bois-Colombes, France
    Project:

    Data migration (contracts, companies, opportunities, contacts, etc.) from various country CRMs to a common CRM for Coface worldwide, which is Microsoft Dynamics.

    Role of Data Quality Expert:

    - Checking data to be migrated
    - Study of data volume and completeness
    - Verification of data quality issues
    - Verifying if source data matches target data
    - Proposing data cleansing solutions and methods
    - Monitoring data cleansing and correction

    Role of Business Analyst:
    - Gathering requirements and various business rules from the business.
    - Writing Technical Functional specifications.
    - Checking specifications with development teams
    - Monitoring development
    - Testing deliverables
    - Loading migration files and analyzing logs
    - Application testing of migrated data in the target CRM.
    - Analysis and Resolution of bugs and support tickets under JIRA
    SQL Jira/Confluence Jira Xray
  • Renault Group
    Business Analyst
    September 2019 - September 2021 (2 years)
    Vélizy-Villacoublay, France
    • Analysis of the existing system and understanding of the scope of intervention.
    • Gathering requirements from the business (suppliers, factories).
    • Writing meeting minutes.
    • Writing functional specifications.
    • Writing and refining backlog items in Jira.
    • Monitoring developer progress.
    • Writing the acceptance test plan.
    • Participating in tests, during the pre-production phase.
    • Anomaly management (bug tickets): detection, tracking, and validation.
    • Monitoring production deployments and deployments across different environments (UAT / PROD).
    • Application maintenance: Incident and evolution management.
    • Data valorization: Facilitating workshops for KPI valorization to the business.

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Education

  • Professional Scrum Product Owner™ I (PSPO I)
    Professional Scrum Product Owner™ I (PSPO I)
  • Engineering Degree
    IMT Lille Douai
    Diplôme d'ingénieur

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