Freelancer profile translated to English.

Description

I am a B2B Sales Development Consultant specializing in the deployment of distribution networks (FMCG) and export projects. I intervene in a very operational manner: sales strategy, prospecting, qualification, negotiation, and pipeline management up to closing.

I contributed to the development of an FMCG brand in France/Belgium with a deployment to 350 points of sale. In parallel, I set up a B2B export project from scratch (partners/factories, production, quality control, logistics, distribution) with 100 B2B clients internationally (internal database/CRM).

I enjoy working on assignments that involve opening markets, structuring a sales process, and achieving measurable results (KPIs, reporting). I can work remotely, with possible travel if necessary (France/Morocco/Europe/Asia/USA).

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km), Marseille (up to 50km), Lille (up to 50km), Lyon (up to 50km), Bordeaux (up to 50km)

Gorilla Energy Drink
Distribution Network Deployment Consultant (FMCG) / Project Manager
RETAIL (LARGE RETAILERS)
December 2019 - December 2022 (3 years)
Paris, France
Sales deployment and project management for an FMCG brand (energy drink) in France and Benelux.

B2B Development: prospecting, qualification, negotiation, and opening of points of sale (retail, wholesalers, distributors).

Structuring the sales pipeline, KPI monitoring, and field action plan.

Project coordination (priorities, planning, action tracking) and deployment support.

Result: development up to 350 points of sale.
B2B Sales Development Distribution Network Deployment B2B Sales Prospecting Account Management / Partnerships Influencer Marketing
Fresh Fareways
Project Director – Agricultural Project & B2B Export Development
AGRICULTURE
December 2022 - Today (3 years and 6 months)
Casablanca, Morocco
Operational Management: operational organization, planning, priority tracking, stakeholder coordination (production/sourcing/logistics), reporting, and KPI-driven management.

Export Preparation: offer structuring (varieties/calibers/packaging), standardization of commercial documents, implementation of quality prerequisites (traceability, compliance, technical sheets), and request processing procedures.

International Sales Development: targeting importers/distributors/wholesalers, prospecting, qualification, negotiation, and pipeline monitoring.

Export Logistics (coordination): shipment preparation with partners (deadlines, packaging, documents), operational monitoring, and customer communication.
Project Management Technical Project Management B2B Export Development Process / Organization Operational Coordination
SEA OPTIMA
Founder & Project Director – B2B Seafood Export
AGRICULTURE
January 2025 - Today (1 year and 5 months)
Paris, France
Creation and management of a B2B export project from Morocco to the world, built from A to Z: partners, factories, production, quality control, export logistics, and distribution.

Implementation of the operational model: selection/management of partners (factories), organization of flows (production, availability, deadlines).
Quality management: defining controls, traceability, standardization of technical sheets and export documentation requirements.

Export logistics coordination: shipment preparation, document management, operational monitoring, and customer communication.
Commercial development & distribution: acquisition and management of a B2B portfolio (importers, distributors, wholesalers), negotiation, and pipeline monitoring.
Result: +100 B2B clients internationally (internal database/CRM).
References: large retailers / supermarkets / wholesalers
Export / International Trade B2B Sales Development Supply Chain / Export Logistics Partnership Management (suppliers/factories) Technical Project Management

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Master in Management Sciences (Specialization in Quality Management)
Université Paris-Saclay
2009
Fondamentaux du management et de la stratégie d’entreprise Management de la qualité : systèmes qualité, démarche d’amélioration continue, pilotage par indicateurs (KPI) Audit & conformité : principes d’audit, documentation, gestion des écarts et plans d’actions Gestion de projet : organisation, planning, suivi, reporting Analyse de données / tableaux de bord pour la performance opérationnelle

CMMI
Carnegie Mellon University
2009
Indicator (KPI) and Dashboard Management Project Planning Risk Analysis and Management Process Standardization & Documentation (procedures, templates, checklists) IT Project Management Quality Assurance and Internal Process Audits Requirements Management (clarification, traceability, changes) Quality Management Purchasing / Supplier Management Continuous Process Improvement

Marketing Consultant

Abdel A.

B2B Sales Development Consultant

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