About Xavier
French
Native or bilingual
Experience
- Savoir et Savoir FaireCopywriterCIVIL ENGINEERINGFebruary 2025 - Today (1 year and 4 months)Copywriter & customer support for Savoir et Savoir FaireGlobal support in marketing lime-hemp coatings courses:– Writing the main sales page– Creation of the lead magnet and associated capture pages– Design of the sales funnel from A to Z (emails, user journey, automation)– Weekly sending and writing of the newsletter– Customer service management (personalized responses, request tracking, assistance)
- Doula As en SœurCopywriterHEALTH AND WELLNESSNovember 2023 - Today (2 years and 7 months)Supporting the brand in its digital communication around maternity and feminine well-being:– Writing the sales page– Creation of email sequences: welcome, follow-up, sales, loyalty– Regular writing of educational and relationship-building newsletters– Design of capture pages– Complete optimization of the sales funnel
- Héléna CarlierCopywriterSOCIAL NETWORKSJanuary 2024 - March 2024 (2 months)– Creation of effective email sequences to secure interviews with targeted profiles for Héléna's channel
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Education
- The CopywritersLes Copywriters2023Programme intensif suivi sur plusieurs mois, axé sur la stratégie et la rédaction persuasive : – Positionnement, avatar client & offre irrésistible – Structure des pages de vente, landing pages & tunnels – Séquences e-mail (lancement, automation, storytelling) – Techniques d'accroche, titres percutants, et psychologie du lecteur – Entraînements réguliers avec retours personnalisés des formateurs
- Ragnar EmailRagnar E-mail2021Méthode efficace pour écrire des emails courts, percutants et orientés vente : – Structuration d’emails de vente simples et impactants – Accroches qui captent l’attention et déclenchent l’envie de lire – Ton de voix affirmé, aligné avec sa personnalité et son audience – Techniques pour maintenir l’intérêt jusqu’au call-to-action – Entraînement à l’écriture rapide, claire et persuasive