Freelancer profile translated to English.
Back to original languageAbout Virginia
Hello 👋
With over 15 years of experience in E-commerce & Digital, I assist you in launching your online projects.
Thanks to my extensive experience, I've had the opportunity to leverage my appetite for this field by helping several companies in their online development.
Some project examples:
✅ L'Oréal: D2C e-commerce project lead EMEA zone.
✅ Sephora: Studio project management & Europe run management.
✅ L'Express: CRM Marketing Automation & Subscription Tunnel project management.
✅ TGV-Europe: International rebranding & adapted marketing plan.
✅ Kelkoo Group: New marketplace launch
✅ OUI.sncf: 360º project management (new features, new product launches, rebranding, website socialization, Europe App, low price alerts, price calendar...)
Feel free to tell me about your project!
French
Native or bilingual
Spanish
Native or bilingual
English
Fluent
Portuguese
Conversational
Can work on-site
Paris (up to 50km), Paris (up to 5km), Puteaux (up to 5km), Issy-les-Moulineaux (up to 5km)
Experience
- L'Oréal SA - L'Oréal FranceDDX Success Lead EuropeJuly 2025 - Today (11 months)París, France- Team lead and management of EMEA projects for the DDX Digital Excellence Campus.- Identification of needs, cost estimation, and project monitoring.- Support for markets in their CRM/Data Driven Experience strategies.- Stakeholder management, schedule monitoring, and committee management.- KPI monitoring and data-based strategic recommendations.- Implementation of methodologies and process optimization.
- L'Oréal SA - L'Oréal FranceDigital Project ManagementFASHION AND COSMETICSMarch 2023 - June 2025 (2 years and 2 months)París, France- Management of digital projects from brief to Go Live: roadmap, UAT, go/no-go, reporting.- Ensuring project progress with stakeholders and adherence to deadlines.- KPI monitoring, dashboard creation, and strategic recommendations.
- SephoraStudio Prodigious x Sephora Project ManagementFASHION AND COSMETICSFebruary 2022 - February 2023 (1 year and 1 month)Paris, France- Management of the run and digital projects for the Digital Studio.- Identification of needs, cost estimation, and project monitoring.- Daily management of a team of six digital project managers.- Participation in team recruitment.- Stakeholder management, schedule monitoring, and guarantee of deliverable compliance.- Organization and facilitation of governance meetings (SteerCo, Kickoff, Stand-Up).- Lessons learned, performance review, KPI monitoring, and strategic recommendations.- Implementation of project methodologies and process optimization.- Scoping and management of additional topics.
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Education
- Master Marketing & Commercial Management (Digital Experience)ESERP2019- Audit et conseil en stratégie Marketing et ventes. - Stratégie Web Marketing, - Plan Marketing. - Plan d'Action Commercial. - Conseil stratégie digital.
- Master in Strategy Consulting & CommunicationRey Juan Carlos University2019- Audit et conseil en stratégie business. - Audit et conseil en stratégie Communication interne - externe. - Plan de communication et campagnes de communication. - Gestion de l'innovation.
Certifications
- Advanced Google AnalyticsGoogle