About Thomas
- E-commerce (luxury, cosmetics, beauty, fashion accessories, food supplements, healthy drinks, energy drinks, matcha, ube, textiles, jewelry, confectionery)
- Lead generation (real estate, proptech, financial services, training)
- SaaS (Apps, Productivity and Collaboration Tools, CRM, inbound)
English
Native or bilingual
French
Native or bilingual
Experience
- THVAFounder THVA - Creative Performance Meta Ads & Google AdsDIGITAL AND ITFebruary 2026 - Today (4 months)Paris, FranceI help founders and CMOs generate profitable growth through structured, creative, and ROI-oriented Meta Ads and Google Ads campaigns.Average ROAS 3.4x • +€10M revenue generated • 7-figure brand growth • CAC reduced by 50%For over 8 years, I've been helping e-commerce and SaaS brands scale from launch phase:- +€1M additional revenue in 12 months- New product stock sold out with <€2k budget in 30 days- CAC reduced by 50% in 45 days- +300% Recurring Customer Base in 8 months- From €10k/mo to €50k/mo in 4 monthsMy Approach: I manage your campaigns as if they were my own budget.✅ Structure and manage your campaigns from A to Z, with transparency and clear reporting.✅ Strategies designed to test and scale correctly (creative testing, hooks, formats, successful concepts).✅ Proven methodology: hundreds of angles tested → dozens of winners identified → rapid results.✅ Assistance in production (script, angle, persona, tagline...) and continuous testing (UGC, studio videos, statics, carousels).Ready to scale properly with paid ads (social and SEM)?P.S. I also offer 360 growth marketing coaching (Paid, Organic, CRM, CRO).
- HubSpotMarketing Manager CROPRESS AND MEDIAMarch 2024 - February 2026 (1 year and 11 months)Paris, FranceCreation and management of lead magnets on Hubspot, across 5 different regions.- CRO Roadmap for website pages- A/B Testing on website pages- CRO Optimization on website pages- Web Project Management- Optimization of internal processes to ensure delivery quality
- SlackWeb Marketing Manager SEO & CROSOFTWARE PUBLISHINGOctober 2022 - March 2024 (1 year and 5 months)As Web Marketing Manager SEO and CRO for the EMEA region of Slack.com (Salesforce group), I was responsible for managing and coordinating web projects aimed at increasing business activity generated by the site.My main goal was to stimulate growth by providing more qualified leads (MQL), pipeline, lead qualification, and nurturing to the Sales Development Representatives (SDR) and Account Executives (AE) teams.To achieve this goal, I deployed a global web strategy, which included the following elements:1. Implementation of a natural referencing strategy (SEO) to improve the site's visibility and ranking in search engines.2. Personalization and optimization of a chatbot to enhance visitor engagement and lead generation.3. Planning and execution of A/B tests to identify best practices and continuously improve the user experience (CRO conversion rate optimization).4. Creation and management of dedicated landing pages for sales activities to effectively promote products and services.5. Supervision of the content strategy and management of the company blog to strengthen our online presence and increase brand awareness.These initiatives were implemented in key European countries such as the UK, France, Germany, Italy, and Spain to ensure maximum impact on our business growth.Key skills developed:Project Management: Ability to coordinate and oversee multiple web projects in parallel, ensuring objectives, deadlines, and budgets are met.Search Engine Optimization (SEO): Expertise in improving a website's visibility and ranking in search engines through the application of effective SEO techniques and strategies.
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Education
- Degree in Technology ManagementIAE Montpellier2017
- Bachelor in International Business AdministrationMontpellier Business School2017
Certifications
- Degree in Technology ManagementIAE Montpellier2017
- Bachelor in International Business AdministrationMontpellier business school2017